Study on E-Business Adoption from Stakeholders' Perspectives in Indian Firms

Study on E-Business Adoption from Stakeholders' Perspectives in Indian Firms

Ranjit Goswami, S K. De, B. Datta
Copyright: © 2009 |Pages: 24
DOI: 10.4018/jebr.2009070104
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Abstract

E-business adoption towards creating better stakeholders’ values in any business organization should begin with corporate home pages, which is equivalent of the online identity of the physical firm. This article, by taking two snapshot pictures of corporate homepages, one in 2005 and another in 2007, analyses e-business adoption levels in fifteen publicly-listed Indian firms of three different sizes and five sectors from four external stakeholders (Customers, Suppliers/Alliances, Shareholders and Society/Community) perspectives. We also measure overall e-business readiness levels from four stakeholders’ perspectives in 2005 and 2007, and analyze the adoption as per Stages of Growth model. The measurement is based on presence of various categories of interactions, as commonly perceived, between the firm and respective stakeholder group.

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