Web-Enabling for Competitive Advantage: A Case Study of Himalayan Adventures

Web-Enabling for Competitive Advantage: A Case Study of Himalayan Adventures

Luvai Motiwalla, Azim Hashimi
Copyright: © 2003 |Pages: 16
DOI: 10.4018/978-1-59140-061-5.ch018
OnDemand:
(Individual Articles)
Available
$37.50
Current Special Offers
No Current Special Offers
TOTAL SAVINGS: $37.50

Abstract

This case emphasis is on the reduction of the logistical aspects of adventure travel and increase in the customer base by using the Web-enabling information technology resources. A global travel company, Himalayan Adventures (HA), based in Pakistan wants to build a one-stop electronic commerce store for its customers. Through this website, HA hopes to provide all of their travel services, visa details, health and safety insurance, weather information, flight reservations, police registration, currency exchange, travel itineraries, sale and purchase of equipment, souvenirs and communication requirements. To implement the online store for HA, the owner, Abdul Bari, is planning to utilize the Porter electronic business model in analyzing the market needs, and identifying the appropriate information technology to gain a strategic advantage. This project, once implemented, will compliment the already existing HA brick model with a bricks-and-clicks model. On the initial investment of $70,000 per year for three years, the incremental net present value created by the project is $174,079.

Complete Article List

Search this Journal:
Reset
Volume 26: 1 Issue (2024)
Volume 25: 1 Issue (2023)
Volume 24: 5 Issues (2022)
Volume 23: 4 Issues (2021)
Volume 22: 4 Issues (2020)
Volume 21: 4 Issues (2019)
Volume 20: 4 Issues (2018)
Volume 19: 4 Issues (2017)
Volume 18: 4 Issues (2016)
Volume 17: 4 Issues (2015)
Volume 16: 4 Issues (2014)
Volume 15: 4 Issues (2013)
Volume 14: 4 Issues (2012)
Volume 13: 4 Issues (2011)
Volume 12: 4 Issues (2010)
Volume 11: 4 Issues (2009)
Volume 10: 4 Issues (2008)
Volume 9: 4 Issues (2007)
Volume 8: 4 Issues (2006)
Volume 7: 4 Issues (2005)
Volume 6: 1 Issue (2004)
Volume 5: 1 Issue (2003)
Volume 4: 1 Issue (2002)
Volume 3: 1 Issue (2001)
Volume 2: 1 Issue (2000)
Volume 1: 1 Issue (1999)
View Complete Journal Contents Listing