Web-User Satisfaction: An Exploratory Study

Web-User Satisfaction: An Exploratory Study

James R. Otto (Villanova University, USA), Mohammad K. Najdawi (Villanova University, USA) and Karen M. Caron (Villanova University, USA)
Copyright: © 2000 |Pages: 8
DOI: 10.4018/joeuc.2000100101
OnDemand PDF Download:
$37.50

Abstract

This paper studies the relationship between Web page download time and various elements of user satisfaction. These elements include content, format, ease of use, appeal of graphics and responsiveness. The approach that was followed to test the hypotheses was a controlled experiment where the users were provided with several Web pages. The download time of the Web pages was varied and controlled by the administrators. A questionnaire was used to assess the user’s level of satisfaction. Surprisingly, delays of 15 seconds or less did not appear to impact a user’s overall level of satisfaction. In the process, the paper highlights the strategic implication of corporate Web sites and makes several recommendations in that regard.

Complete Article List

Search this Journal:
Reset
Open Access Articles: Forthcoming
Volume 29: 4 Issues (2017): 1 Released, 3 Forthcoming
Volume 28: 4 Issues (2016)
Volume 27: 4 Issues (2015)
Volume 26: 4 Issues (2014)
Volume 25: 4 Issues (2013)
Volume 24: 4 Issues (2012)
Volume 23: 4 Issues (2011)
Volume 22: 4 Issues (2010)
Volume 21: 4 Issues (2009)
Volume 20: 4 Issues (2008)
Volume 19: 4 Issues (2007)
Volume 18: 4 Issues (2006)
Volume 17: 4 Issues (2005)
Volume 16: 4 Issues (2004)
Volume 15: 4 Issues (2003)
Volume 14: 4 Issues (2002)
Volume 13: 4 Issues (2001)
Volume 12: 4 Issues (2000)
Volume 11: 4 Issues (1999)
Volume 10: 4 Issues (1998)
Volume 9: 4 Issues (1997)
Volume 8: 4 Issues (1996)
Volume 7: 4 Issues (1995)
Volume 6: 4 Issues (1994)
Volume 5: 4 Issues (1993)
Volume 4: 4 Issues (1992)
Volume 3: 4 Issues (1991)
Volume 2: 4 Issues (1990)
Volume 1: 3 Issues (1989)
View Complete Journal Contents Listing