The Application of Data Mining Techniques in Health Plan Population Management: A Disease Management Approach

The Application of Data Mining Techniques in Health Plan Population Management: A Disease Management Approach

Theodore L. Perry (American Healthways Corp., USA), Travis Tucker (American Healthways Corp., USA), Laurel R. Hudson (American Healthways Corp., USA), William Gandy (American Healthways Corp., USA), Amy L. Neftzger (American Healthways Corp., USA) and Guy B. Hamar (American Healthways Corp., USA)
Copyright: © 2004 |Pages: 21
DOI: 10.4018/978-1-59140-243-5.ch007
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Abstract

Healthcare has become a data-intensive business. Over the last 30 years, we have seen significant advancements in the areas of health information technology and health informatics as well as healthcare modeling and artificial intelligence techniques. Health informatics, which is the science of health information,1 has made great progress during this period (American Medical Informatics Association). Likewise, data mining, which has been generally defined as the application of technology and statistical/mathematical methods to uncover relationships and patterns between variables in data sets, has experienced noteworthy improvements in computer technology (e.g., hardware and software) in addition to applications and methodologies (e.g., statistical and biostatistical techniques such as neural networks, regression analysis, and classification/segmentation methods) (Kudyba & Hoptroff, 2001). Though health informatics is a relatively young science, the impact of this area on the health system and health information technology industry has already been seen, evidenced by improvements in healthcare delivery models, information systems, and assessment/diagnostic tools.

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Table of Contents
Foreword
Jim Goodnight
Chapter 1
Stephan Kudyba
Despite the research written, the software developed and the business applications that can be enhanced by it, the terms data mining and... Sample PDF
Data Mining and the World of Commerce
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Chapter 2
Àkos Felsõvályi, Jennifer Courant
Banking has changed rapidly over the last decades due to the ability to capture massive data sets easily and the availability of new tools for... Sample PDF
Data Mining and the Banking Sector: Managing Risk in Lending and Credit Card Activities
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Chapter 3
Vernon Gerety
“The house always wins” is a common reprise for the empty pocket tourist leaving the gambling tables at Vegas. You do not need to be a professional... Sample PDF
Credit Scoring and Risk Management for Small Business Lending
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Chapter 4
Jeff Hoffman
NASA Missions are as varied as the mandate of the agency. From using satellite imaging to study climate change to scanning deep space with the... Sample PDF
The Utilization of Business Intelligence and Data Mining in the Insurance Marketplace
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Chapter 5
Navin Sharma
One of the largest direct-selling companies in the world, with sales forces in the U.S. and abroad, sells a line of beauty, health, and fitness... Sample PDF
Sales Force Management in the Consumer Product Industry
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Chapter 6
Russ Danstrom, Jeff Nicola
The current state of the healthcare industry is one of flux and change. Countless articles and books have been written about the topic, and most... Sample PDF
The Healthcare Cost Dilemma: What Health Insurance Companies Can Do to Mitigate Unsustainable Premium Increases
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Chapter 7
Theodore L. Perry, Travis Tucker, Laurel R. Hudson, William Gandy, Amy L. Neftzger, Guy B. Hamar
Healthcare has become a data-intensive business. Over the last 30 years, we have seen significant advancements in the areas of health information... Sample PDF
The Application of Data Mining Techniques in Health Plan Population Management: A Disease Management Approach
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Chapter 8
Robert Young
At PHD Canada, we deal in “time and space” — a phrase used when the term “media management” draws blank stares at cocktail parties. There are... Sample PDF
Toiling in the Media Data Mines
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Chapter 9
David Martin
The idea of panel-based Internet audience measurement was a child of the late 1990s “dot-com” era, where financial analysts hinged predictions of... Sample PDF
Audience Measurement Applications for Online Advertising and E-Commerce
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Chapter 10
Nicholas Galletti
The electric industry has undergone a radical transformation over the last five years. Prior to the late 1990s, the industry was heavily regulated.... Sample PDF
Taking a Close Look at the Evolving Utilities Industry: Factors that Drive Volatility and Methods to Help Manage It
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About the Editor
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