MLA
Mupepi, Mambo Governor, et al. "Can the Usage of Social Media Increase the Gregariousness of the Family to Grow Successful Family-Owned Businesses?: The Usefulness of Social Media in Growing a Family-Owned Business." Strategic Uses of Social Media for Improved Customer Retention, edited by Wafaa Al-Rabayah, et al., IGI Global, 2017, pp. 224-245. https://doi.org/10.4018/978-1-5225-1686-6.ch012
APA
Mupepi, M. G., Taruwinga, P., & Al-Rabayah, W. A. (2017). Can the Usage of Social Media Increase the Gregariousness of the Family to Grow Successful Family-Owned Businesses?: The Usefulness of Social Media in Growing a Family-Owned Business. In W. Al-Rabayah, R. Khasawneh, R. Abu-shamaa, & I. Alsmadi (Eds.), Strategic Uses of Social Media for Improved Customer Retention (pp. 224-245). IGI Global. https://doi.org/10.4018/978-1-5225-1686-6.ch012
Chicago
Mupepi, Mambo Governor, Patience Taruwinga, and Wafaa A. Al-Rabayah. "Can the Usage of Social Media Increase the Gregariousness of the Family to Grow Successful Family-Owned Businesses?: The Usefulness of Social Media in Growing a Family-Owned Business." In Strategic Uses of Social Media for Improved Customer Retention, edited by Wafaa Al-Rabayah, et al., 224-245. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-1686-6.ch012
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