E-Commerce and Usability

Abstract

The term “Electronic Commerce” (EC) conjures various interpretations. Figure 1.1 shows some of the different types of EC, of which there are many, such as Business-to-Business (B2B); Business-to-Consumer (B2C); Consumer-to-Business (C2B); Consumer-to-Consumer (C2C); People-to-People (P2P); non-business EC; intrabusiness (organisational) EC; business-to-employees (B2E); government-to-citizen (G2C); exchange-to-exchange (E2E); collaborative commerce; ultimate commerce (u-commerce) and mobile commerce (m-commerce).