Corporate Leadership and Corporate Culture in Start-Up Companies

Main Focus Of The Chapter

There are many different views in terms of whether culture affects leadership and how or vice versa. For some authors, like Patimah (2017) argue that it is the culture which shapes leadership, while other researches are indicating the fact that leadership is a key factor which shapes culture and performance (Frolova & Mahmood, 2019). Indeed, the case of culture and leadership is a concept which has being investigated from many and different perspectives and on different situations. For example Belias et al (2019) have investigated this relationship on the case of front desk employees of hotels, while Mathew et al (2016) have investigated it from the perspective of the employees working on the advertising industry. Surely, the existing literature focus mostly on well-established sectors. However, besides of the controversy whether culture affects leadership or vice versa and buy also on the fact that startups is a rather new concept and many of them are managed from millenias which seems to have their own culture and way of doing business (Struckell, 2019), which needs further investigation so to solve the problems and issues arising from the lack of research on this field.