Corporate Social Responsibility (CSR): A Cross-Cultural Comparison of Practices

Corporate Social Responsibility (CSR): A Cross-Cultural Comparison of Practices

Adriano Ciani, Lucia Rocchi, Luisa Paolotti, Francesco Diotallevi, José B. Guerra, Felipe Fernandez, Alek Suni, Golda A. Edwin, Nandhivarman Muthu, Yasuo Ohe, Ana-Maria Grigore
Copyright: © 2015 |Pages: 24
DOI: 10.4018/978-1-4666-7294-9.ch004
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Abstract

Corporate Social Responsibility (CSR) is a global theme. However, social, cultural, and natural characteristics of each nation should influence the application of CSR. This chapter describes CSR practices in five countries: Brazil, Japan, India, Italy, and Romania. The method applied is a descriptive case study, and a qualitative analysis is made. Cross-cultural comparison studies may help one better understand how CSR practices emerge in each country in a globalized economy.
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Methodological Notes

The use of case studies is a research strategy which focuses on understanding the dynamics present within single settings (Eisenhardt, 1989). In such an approach it is possible to involve either single or multiple cases (Yin, 2009), as is the case in our study. Independent of the number of cases considered, levels of analysis may vary. According to Yin (2009), a case study could be classified in three different ways: the explorative case study, done before the true research; the explanatory one, which is involved in probabilistic analysis; the descriptive one, which is used to confirm an already well developed theory. All the case studies described in this chapter are descriptive.

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