Intangible Determinants in the Introduction and Development of Information Technology: Mediterranean Evidence

Abstract

In a global and highly competitive context, the human-machine interaction re-emerges as an important topic of research among IS academics and practitioners. In this chapter, we propose an empirical analysis applied to the Pharmaceutical Distribution Industry in Spain, with the aim of detecting the influence that some human and managerial intangibles have on the level of effective implementation of IT in organizations. Finally, we present some theoretical and managerial implications that can be applied not only for the Spanish case, but also for the European Union and for a global environment.