Knowledge Management of E-Business Initiatives Within Two Global Organizations: A Comparative Case Study Analysis

Knowledge Management of E-Business Initiatives Within Two Global Organizations: A Comparative Case Study Analysis

Mahesh S. Raisinghani (Texas Woman’s University, USA), Pegi Proffit (University of Dallas, USA), Jonathan Barham (University of Dallas, USA) and Michael McCurdy (University of Dallas, USA)
Copyright: © 2005 |Pages: 29
DOI: 10.4018/978-1-59140-465-1.ch006
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Abstract

The concept of Knowledge Management concerns the creation of structures that combine the most advanced elements of technological resources and the indispensable input of human response and decision making. This chapter addresses a very interesting topic—Knowledge Management (KM) and e-business initiatives within global organizations. It compares and contrasts the experiences of two global corporations as they have conceived and implemented KM initiatives. After in-depth secondary research on the subject, both companies developed their own KM in e-business strategy. The two case studies discussed in this chapter highlight Business-to-Business (B2B), Business-to-Consumer (B2C), and Business-to-Employee (B2E) initiatives at these two global organizations. This provides concepts and viewpoints related to the drivers of KM, the hurdles to KM in an organization, the elements of KM philosophy and process, how KM can come to be understood as a critical part of a company’s competitive strategy, and how to deploy a sustainable KM system that suits the business needs of an organization.

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Table of Contents
Preface
Mehdi Khosrow-Pour
Chapter 1
Douglas Havelka
A study was performed to identify factors that affect the process quality of the information requirements determination (IRD) process from a user... Sample PDF
A User Perspective of Information Requirements Determination Quality
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Chapter 2
Maria Manuela Cunha, Goran D. Putnik
The concept of strategic alignment between business strategy and technology is essential for improving competitiveness. The driving force of... Sample PDF
Business Alignment in Agile/Virtual Enterprise Integration
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Chapter 3
Vincent Homburg
Increasingly, governments are using information and communication technologies (ICTs) to communicate internally, with citizens, and with... Sample PDF
E-Government: The Future of Red Tape
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Chapter 4
Bendik Bygstad
Many companies have large expectations of the use of Customer Relationship Management (CRM) systems, expecting to harvest benefits from dialogue... Sample PDF
Implementing CRM Systems: Managing Change or Accepting Technological Drift?
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Chapter 5
W. A. Taylor, M. A. Schellenberg
While organizations continue to grapple with the implementation of knowledge management, there remains a need for empirical research into the... Sample PDF
Measuring Organizational Readiness for Knowledge Management
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Chapter 6
Mahesh S. Raisinghani, Pegi Proffit, Jonathan Barham, Michael McCurdy
The concept of Knowledge Management concerns the creation of structures that combine the most advanced elements of technological resources and the... Sample PDF
Knowledge Management of E-Business Initiatives Within Two Global Organizations: A Comparative Case Study Analysis
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Chapter 7
Thomas Kalling
This chapter describes the processes that firms and managers go through in their quests to create and sustain competitive advantages based on... Sample PDF
ERP Systems and Competitive Advantage: A Case Study of Key Success Factors and Strategic Processes
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Chapter 8
Eugene Kaluzniacky
Considerable attention has recently been focused on the area of “emotional intelligence” (EI) in business administration circles as well as in IT... Sample PDF
Towards an Emotionally Intelligent IT Organization
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Chapter 9
Farhad Daneshgar
This chapter introduces a modelling language called Awareness Net for both representation as well as measuring the knowledge-sharing requirements in... Sample PDF
Identification and Measurement of the Knowledge-Sharing Requirements in Collaborative Business Processes
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Chapter 10
Dongsong Zhang, Lina Zhou
Multimedia-based e-learning systems have become increasingly available. Many of them, however, do not provide sufficient interactivity to learners.... Sample PDF
The Role of Interactive and Synchronized Multimedia Content in E-Learning
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Chapter 11
Vladimír Modrák, Imrich Kiss
One of the important fields of application of the modern information and communication technology (ICT) has been the Supply Chain Management (SCM).... Sample PDF
Information and Communication Technologies in Supply Chain Management
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Chapter 12
Vincent Homburg
Information system development is often seen as a rational process of consecutive design activities aimed at integrated information systems.... Sample PDF
The Political Economy of Information Management
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