E-Learning in the Network Marketing Industry

E-Learning in the Network Marketing Industry

David Wright (University of Ottawa, Canada)
Copyright: © 2005 |Pages: 7
DOI: 10.4018/978-1-59140-555-9.ch112
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Abstract

The network marketing industry with its need to train home-based workers is in a unique position to benefit from e-learning. The large numbers of people involved with this industry creates a significant demand from the viewpoint of creators of e-learning content and the providers of e-learning software and services. This article identifies the fit of e-learning within the network marketing industry and the consequent benefits to network marketers and to e-learning developers. It is an updated version of an earlier article, Hugli and Wright (2000).

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