Methodological Issues in MIS Cross-Cultural Research
Elena Karahanna (University of Georgia, USA), Roberto Evaristo (University of Illinois-Chicago, USA) and Mark Srite (University of Wisconsin-Milwaukee, USA)
Copyright: © 2003
This paper presents a discussion of methodological issues that are relevant and idiosyncratic to cross-cultural research. One characteristic that typifies cross-cultural studies is their comparative nature, i.e., they involve a comparison across two separate cultures on a focal phenomenon. When differences across cultures are observed, the question arises as to whether the results are true cultural differences or merely measurement artifacts. Methodological considerations in cross-cultural research focus on ruling out alternative explanations for these differences and thus enhancing the interpretability of the results. The paper presents an overview of key methodological issues in cross-cultural research and reviews methods of preventing or detecting methodological problems.