Patterns in Electronic Brainstorming: The Effects of Synergy, Social Loafing, and Time on Group Idea Generation

Patterns in Electronic Brainstorming: The Effects of Synergy, Social Loafing, and Time on Group Idea Generation

Alan R. Dennis (Indiana University, USA), Alain Pinsonneault (McGill University, Canada), Kelly McNamara Hilmer (University of Tampa, USA), Henri Barki (HEC Montréal, Canada), Brent Gallupe (Queen’s University, Canada), Mark Huber (University of Georgia, USA) and François Bellavance (HEC Montréal, Canada)
Copyright: © 2007 |Pages: 21
DOI: 10.4018/978-1-59904-393-7.ch010
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Abstract

Previous research has shown that some groups using electronic brainstorming generate more unique ideas than groups using nominal group brainstorming, while others do not. This study examined two factors through which group size may affect brainstorming performance: synergy and social loafing. Groups brainstormed using three techniques to manipulate synergy and two group sizes to manipulate social loafing. We found no social loafing effects. There were significant differences in synergy, but not the ones we had theorized. Instead, we found a time effect: nominal brainstorming groups that received no synergy from the ideas of others produced more ideas than electronic groups in the first time period and fewer ideas in the last time period. We conclude that synergy from the ideas of others is only important when groups brainstorm for longer time periods and may have a harder time generating ideas. We also conclude that electronic brainstorming groups, whether in the field or in the research laboratory, should be given at least 30 minutes to work on tasks or else they will be unlikely to develop synergy.

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Table of Contents
Preface
Ned Kock
Acknowledgments
Chapter 1
Ned Kock
This chapter defines e-collaboration, and provides a historical glimpse at how and when e-collaboration emerged. The discussion suggests that the... Sample PDF
A Discussion of Key Conceptual Elements of E-Collaboration
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Chapter 2
M. Lynne Markus
For the 2005 launch of the International Journal of e-Collaboration I wrote an essay in response to Orlikowski and Iacono’s (2001) call for enhanced... Sample PDF
Featuring Technology in Studies of E-Collaboration Technology Effects
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Chapter 3
Bjørn Erik Munkvold, Ilze Zigurs
Integrated technology support for collaborative work is a topic of great interest to academics and practitioners alike. E-collaboration has become a... Sample PDF
Research Challenges for Integration of E-Collaboration Technologies
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Chapter 4
John T. Nosek
Sensemaking involves incomplete discovery, inaccurate interpretation, and imperfect action that will fail in someway and likely alter the situation... Sample PDF
Collaborative Sensemaking Support: Progressing From Portals and Tools to Collaboration Envelopes™
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Chapter 5
Ned Kock
This chapter begins with a discussion of action research from a historical perspective. It then puts forth some ideas on how this research approach... Sample PDF
Action Research and its Use in E-Collaboration Inquiry
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Chapter 6
Jerry Fjermestad
Do procedures that improve face-to-face decision meetings also improve virtual “meetings?” Might the effectiveness of such procedures improve with... Sample PDF
The Role of Structured Conflict and Consensus Approaches inVirtual Team Strategic Decision Making
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Chapter 7
Roberto Evaristo, Mary Beth Watson-Manheim, Jorge Audy
It is widely agreed that the trend toward distributed software development is growing. Although there are difficulties involved, this trend is here... Sample PDF
E-Collaboration in Distributed Requirements Determination
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Chapter 8
Shaila M. Miranda, Pamela E. Carter
Organizational arrangements such as telework are often believed to disrupt workers’ social networks. This raises a concern regarding teleworkers’... Sample PDF
Innovation Diffusion and E-Collaboration: The Effects of Social Proximity on Social Information Processing
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Chapter 9
Ulrike Schultze, Anita D. Bhappu
Co-production, which is the generation of value through the direct involvement of customers in the creation of a service context and in the design... Sample PDF
Internet-Based Customer Collaboration: Dyadic and Community-Based Modes of Co-Production
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Chapter 10
Alan R. Dennis, Alain Pinsonneault, Kelly McNamara Hilmer, Henri Barki, Brent Gallupe, Mark Huber, François Bellavance
Previous research has shown that some groups using electronic brainstorming generate more unique ideas than groups using nominal group... Sample PDF
Patterns in Electronic Brainstorming: The Effects of Synergy, Social Loafing, and Time on Group Idea Generation
$37.50
Chapter 11
Ned Kock, Donald Hantula
Do we have e-collaboration genes, that is, genes that code for biological adaptations that are well aligned with the demands posed by... Sample PDF
Are We Genetical Maladapted for E-Collaboration?
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Chapter 12
C. A.P Smith, Stephen C. Hayne
Recent research has proposed that groupware performance may be affected by two factors, the strongest of which is the fit between the task and the... Sample PDF
Propositions for Cognitive Support of E-Collaboration
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Chapter 13
Alan R. Dennis, Michael L. Williams
Electronic brainstorming (EBS) has been a focus of academic research since the 1980s. The results suggest that in most—but not all—cases, groups... Sample PDF
A Meta-Analysis of Group Size Effects in Electronic Brainstorming: More Heads are Better than One
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Chapter 14
Alain Pinsonneault, Olivier Caya
This chapter reviews the extant empirical literature on virtual teams and presents what we know and what we don’t know about them. Drawing upon the... Sample PDF
Virtual Teams: What We Know, What We Don't Know
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Chapter 15
Joey F. George, Kent Marett
Much research within the field of MIS has been devoted to the use of collaborative technology by decision makers and the impact computer-mediated... Sample PDF
Deceptive Communication in E-Collaboration
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About the Authors