Reengineering the Selling Process in a Showroom

Reengineering the Selling Process in a Showroom

J. Crnkovic (University at Albany (SUNY), USA) and G. Petkovic (University at Belgrade, Yugoslavia)
Copyright: © 2006 |Pages: 17
DOI: 10.4018/978-1-59904-396-0.ch009
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Abstract

The case study describes a process of successful re-engineering small Yugoslavian showroom wholesale company (“Wissol”) during the period of economy in transition. Established organizational solution was not supported by the adequate IS support. It opens possibilities for designing IS prototype, and for planning future steps in IT and IRM.

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