Transformative Income Generation

Transformative Income Generation

Evan T. Robinson (University of Charleston School of Pharmacy, USA)
Copyright: © 2005 |Pages: 5
DOI: 10.4018/978-1-59140-555-9.ch285
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Abstract

When a business introduces a new product, it does so with the intent of being successful and profitable, capitalizing on the research and development that led to the product’s development. Well, higher education is a business operating within an economy that is challenging at best, and given these challenges, it begs the question as to how institutions can become more financially stable and make themselves less susceptible to economic fluctuations.

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