The Value of Coin Networks: The Case of Automotive Network Exchange®

Abstract

As a response to strong competitive pressures, the U.S. automotive industry has actively employed Electronic Data Interchange in communications between suppliers and carmakers for many years. This case reviews the recent development of ANX®, a COIN (Community of Interest Network) intended to provide industry-wide connectivity between carmakers, dealers and Tier suppliers. The authors identify technical and business challenges to the success of ANX®.