Web-Based Training for the Network Marketing Industry

Web-Based Training for the Network Marketing Industry

Janet M. Hugli (University of Ottawa, Canada) and David Wright (University of Ottawa, Canada)
Copyright: © 2000 |Pages: 28
DOI: 10.4018/978-1-878289-80-3.ch016
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Abstract

The Internet is radically changing the way we do business and in the ways we deliver information and training. Companies must use effective methods for distributing information and training materials in a timely manner to ensure their competitive edge. With globalization, dispersed workforces, remote management and an ever increasing information glut, ensuring that employees are properly trained to represent the company and the industry to which they belong becomes on ongoing challenge, if not a nightmare. One industry that is particularly vulnerable to the challenge of providing consistent, high-quality training, is the Network Marketing Industry. This chapter will look at the Network Marketing Industry training requirements in light of the industry needs and available training sources. An assessment of the fit for the inclusion of Web-Based Training (WBT) as a support tool will be made. A global overview of the potential market sizing will be reviewed with a look at future trends and opportunities. The objective of this chapter is to determine the potential fit of WBT for the Network Marketing Industry. More specifically, this chapter will: • Define the training requirements at each stage in the network marketing discovery process. • Compare the current methods being used to offer training. • Highlight deficiencies/opportunities with the current training systems. • Suggest a role for WBT in the Network Marketing Industry. • Calculate the potential market size within the industry. • Highlight the challenges for using WBT in the Network Marketing Industry. • Identify the benefits of WBT for the Network Marketing industry.

Complete Chapter List

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Table of Contents
Preface
Linda K. Lau
Chapter 1
Valerie N. Morphew
The precipitous rise in Web-based education and employee training speaks volumes of technology’s far-reaching potential. While most agree that... Sample PDF
Web-Based Learning and Instruction: A Constructivist Approach
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Chapter 2
Rita M. Purcell-Robertson, Daniel F. Purcell Sr.
One of the major criticisms of distance education is the perception of inferior interaction between professor and students. Although the question of... Sample PDF
Interactive Distance Learning
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Chapter 3
Dat-Dao Nguyen, Dennis S. Kira
Teaching is a communication process in which a body of knowledge is delivered from an instructor to students (Gagne, 1985). This communication... Sample PDF
Summative and Formative Evaluations of Internet-Based Teaching
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Chapter 4
Zane L. Berge, Donna L. Smith
As businesses expand to become more globally competitive, their needs grow to train geographically dispersed employees in a cost- effective manner.... Sample PDF
Implementing Corporate Distance Training Using Change Management, Strategic Planning and Project Management
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Chapter 5
William E. Rayburn, Arkalgud Ramaprasad
“University A” is a small, private liberal arts school with a religious affiliation. Located in a large city, it draws locally and from its... Sample PDF
Three Strategies for the Use of Distance Learning Technology
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Chapter 6
William E. Rayburn, Arkalgud Ramaprasad
Consider the case of George Peabody College for Teachers and Vanderbilt University. The two private schools sat side by side in Nashville... Sample PDF
Distance Learning Alliances in Higher Education
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Chapter 7
Lore Meyer-Peyton
Global connectivity has opened up a new dimension in education, namely, the concept of delivering education via technology to students who may never... Sample PDF
Elements of a Successful Distributed Learning Program
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Chapter 8
Lynne Schrum
Today the global education community is faced with a unique problem. Learners in every location must acquire new skills, be literate, and understand... Sample PDF
Online Teaching and Learning: Essential Conditions for Success
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Chapter 9
C. Mitchell Adrian
It is known that good classroom management techniques help promote a suitable learning environment, an environment in which students are interested... Sample PDF
Developing a Learning Environment: Appllying Technology and TQM to Distance Learning
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Chapter 10
Todd L. Smith, Scot Ransbottom
Use of technology to support education is by no means a new concept. Educators have for centuries looked for tools to help stimulate the senses and... Sample PDF
Digital Video in Education
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Chapter 11
Caroline Howard, Richard Discenza
Although distance learning is not a new phenomenon, recently there has been a huge jump in the number of organizations offering on-line instruction.... Sample PDF
The Emergence of Distance Learning in Higher Education: A Revised Group Decision Support System Typology with Empirical Results
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Chapter 12
Eric C. Adams, Christopher Freeman
A primary determinant of the success of an online distance learning program is its ability to develop a sense of community among its online... Sample PDF
Commuting the "Distance" of Distance Learning: The Pepperdine Story
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Chapter 13
Sherif Kamel
The Internet and the World Wide Web are demonstrating the growing influence of information and communication technologies in various aspects of the... Sample PDF
The Web as a Learning Environment for Kids: Case Study
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Chapter 14
Jens O. Liegle, Peter N. Meso
Education is expensive and takes time. Instructors from both industry and educational institutions have employed one of two methods, besides... Sample PDF
Web-Based Instruction Systems
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Chapter 15
Ira Yermish
Demands are being placed on educational institutions to provide course content in new and complex forms to address the needs of an ever more mobile... Sample PDF
A Case for Case Studies via Video-Conferencing
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Chapter 16
Janet M. Hugli, David Wright
The Internet is radically changing the way we do business and in the ways we deliver information and training. Companies must use effective methods... Sample PDF
Web-Based Training for the Network Marketing Industry
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About the Authors