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What is Communication Plan

Handbook of Research on Technology Project Management, Planning, and Operations
A chart of stakeholders and the communication methods that will be used to gather feedback and to keep them informed about the project status.
Published in Chapter:
Early, Often, and Repeat: Assessment and Evaluation Methodology for Ensuring Stakeholder Satisfaction with Information Technology Projects
Lauren Fancher (University System of Georgia, USA)
DOI: 10.4018/978-1-60566-400-2.ch019
Abstract
IT projects across all sectors are relying on more iterative methodologies that can employ early and frequent assessment and evaluation processes in order to ensure that project deliverables are satisfactory. This chapter provides a practical overview of assessment and evaluation processes and how they can be built into any of the various project management and development models. Methods discussed include: audience and needs assessment; approaches for maintaining engagement with stakeholder audiences; requirements and feedback-gathering methods including focus groups, surveys, and other communications; and evaluation and review methods such as usability testing and user acceptance testing. Iterative cycles of assessment, prototyping, evaluation, and implementation will be demonstrated through examples and process model flow diagrams.
Full Text Chapter Download: US $37.50 Add to Cart
More Results
The Ethics of Strategic Managerial Communication in the Global Context
The art and science of reaching target audiences using marketing communication channels such as advertising, public relations, experiences, or direct mail, for example. It is concerned with deciding who to target, when, with what message, and how. The communication plan serves as a guide to the communication efforts throughout the duration of the project. It is a living and working document, and is updated periodically as audience needs change.
Full Text Chapter Download: US $37.50 Add to Cart
Using Action Research for Improvement of Project Knowledge Management in the Public Museum
A document that helps to set expectations towards communication in a given project to all interested parties. The plan describes what information, when and in what format they should be provided, and should also contain procedures regarding the collection of information and the form of making them available.
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Strategic Managerial Communication in the Digital Era: Implications for Ethical-Unethical Behavior
The art and science of reaching target audiences using marketing communication channels such as advertising, public relations, experiences, or direct mail, for example. It is concerned with deciding who to target, when, with what message, and how. The communication plan serves as a guide to the communication efforts throughout the duration of the project. It is a living and working document, and is updated periodically as audience needs change.
Full Text Chapter Download: US $37.50 Add to Cart
Internal Communication in Contemporary Organizations: Digital Challenge in a Project Management Department
The strategic design of the interaction moments that should happen between the organization and its internal and external publics, including the definition of channels and key messages.
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