What is Creativity

The need of using creative and innovative education strategies in the low-income consumer setting has never been felt until this wake of the pandemic to assist for sustainable well-being. In this chapter, the role of improved education as a collective innovation measure in promoting awareness of the inclusive cover to the low-income consumers in the emerging countries will be perused in the wake of the 2019-nCoV virus in their struggle to cope with the unexpected management of risks in a more calculated way. The study provides the education challenges in the low-income insurance area posed to both consumers and providers and explains how their involvement is important through innovative programmes in the low-income cover niche such as digitalization amongst others. Since education indeed plays a huge role in enhancing participation in this field of low-income cover to entail sustainability, it will be wise that the policymakers, government officials, and others work closely with their consumers so that this problem can assist for sustainable livelihoods.