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What is Customer Service Life Cycle (CSLC)

Chapter 55
Encyclopedia of E-Commerce Development, Implementation, and Management
The utilization of information technology to serve the customers based on the four distinct stages of their relationships with the firm.
Published in Chapter:
The Functionality of Online Shopping Site within the Customer Service Life Cycle: A Literature Review
Hakan Celik (Bilecik Seyh Edebali University, Turkey)
Copyright: © 2016 |Pages: 13
DOI: 10.4018/978-1-4666-9787-4.ch055
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 148
Data Mining in Franchising
Serving customers based on a process of four stages: requirements, acquisition, ownership, and retirement. Many companies are using the approach to harness the Internet to serve the customers.
Published in Chapter: Data Mining in Franchising; From: Encyclopedia of Information Science and Technology, Second Edition
Full Text Chapter Download: US $37.50 Add to Cart
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