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What is Hypermediacy

Chapter 1
Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies
One of the two logics on which remediation is based, through which the medium itself is shown and displayed, its reality thus becoming apparent, in tension with the object of representation.
Published in Chapter:
The Aesthetic of New Media and Communication Devices in Film and Television Language
Alberto Hermida (University of Seville, Spain)
Copyright: © 2020 |Pages: 14
DOI: 10.4018/978-1-7998-3119-8.ch001
Abstract
The establishment of mobile media and the development of Web 2.0, in parallel to the current omnipresence of user interfaces and the multiscreen landscapes, have led to the consolidation of changes in all spheres of life. Subsequently, and due to the hybridization and remediation processes inherent to the digital environment, the more conventional media have been considerably affected by these transformations in the media ecosystem. Accordingly, this chapter examines the influences and formal loans in film and television language by analyzing the aesthetic transfers occurring in fiction and non-fiction.
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Chapter 3
Transformations of the Language Laboratory
Hypermediacy relies on the act of making representations visible by multiplying the signs of mediation, for instance in the heterogeneous, windowed visual style of web pages.
Published in Chapter: Transformations of the Language Laboratory; From: Handbook of Research on Digital Information Technologies: Innovations, Methods, and Ethical Issues
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