What is Innovativeness

While innovation is the sharp implement of entrepreneurs, knowledge is the critical element of the innovation system. The collaboration and synergy between the participants of these innovation systems are vital as they become a “laboratory for knowledge based economic development.” On the other side, entrepreneurship has been widely recognized as the engine of job creation and economic prosperity. Albania as a developing country facing high unemployment rates promotes among young adults the continuous development of entrepreneurial activities, which can partially provide a solution to the increasing unemployment. The purpose of this research is to assess a new measurement model of specific entrepreneurial orientation which would contribute to increasing the university students` intention of becoming entrepreneurs. The study demonstrated that increasing the collaboration of students with industry and governmental institutions in supporting their innovative ideas will increase their intention towards entrepreneurship.