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What is Rhetoric

Approaches and Processes of Social Science Research
Language used in research reports.
Published in Chapter:
Positivist Philosophy: Distinguished From Other Approaches
Copyright: © 2021 |Pages: 21
DOI: 10.4018/978-1-7998-6622-0.ch002
Abstract
This chapter introduces the reader to positivist philosophy which underpins much of quantitative methodology and designs in research. The chapter is divided into five sections. The first section discusses the origin of scientific research and the rejection of metaphysics in research. The second section describes the key tenets of positivist philosophy while the third section distinguishes positivist philosophy from other research paradigms. The gaps in positivist philosophy and the paradigm war that led to the emergence of interpretive and pragmatist philosophies are highlighted in detail. The characteristics of interpretivist and pragmatist philosophies are partly discussed in sections four and five.
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Visual Meaning Management for Networked Learning
The body of rules, methods, and means derived from experiences that make efficient communication at another time and/or space possible (Fowler, 1908).
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Debating About, Against, and With ChatGPT: Redesigning Academic Debate Pedagogy for the World of Generative Artificial Intelligence
An ancient tradition of teaching, producing, and analyzing spoken and written words, with a focus on its persuasive impact on specific audiences.
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The Rhetorical Structure of Marketisation in Selected Emails of Tertiary Institutions
It is the art of persuasion through communication to inform and motivate using certain narratives.
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Entrepreneurship for Inclusion: The Case of the Portuguese Pro-Autism Initiative
Rhetoric is a communication style that is intended to influence people. It has three main pillars. I must endorse credibility and the idea of fair judgment (i.e. ethos) and present a logic-point (i.e. logos). In addition, it must harvest motivational feelings, whether they are positive or negative (i.e. pathos).
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Reconsidering the Lay-Expert Audience Divide
The technique of persuasion through written or spoken language.
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Principled/Digital: Composition's “Ethics of Attunement” and the Writing MOOC
A social process through which abstract concepts are made real; inevitably implicates judgment and therefore ethics.
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Informational Text and the Common Core
Sources, statistics, and anecdotes the authors use to make their arguments in books ( Gewertz, 2012 AU57: The citation "Gewertz, 2012" matches multiple references. Please add letters (e.g. "Smith 2000a"), or additional authors to the citation, to uniquely match references and citations. ).
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Rhetoric of Advergames
Concerned with the content and form of language, the subject of rhetoric exploits the possible choices at each level of language to build the strongest and the most persuasive argument keeping the audience and message in mind. The subject studies the effectiveness of language with focus on what and how of message.
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The Rhetoric of Mass Communication and Media in the Contrastive Sociolinguistics
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Stimulating Creativity and Innovation in and Around Organisations: Co-Creation Experiments from Ongoing Research in a Bank
Rhetoric is one of the arts of using language as a means to persuade. The popular view of rhetoric often is limited to the mere styling of verbal expression. For rhetoric – as for design - the deeper work lies in the invention and disposition of form and content. In approaching design from a rhetorical perspective, the hypothesis should be that all products—digital and analog, tangible and intangible - are vivid arguments about how we should lead our lives. (Buchanan, 2001)
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The Ethics of Global Communication Online
Persuasive means of communication that particularly bears upon the ethos of the speaker and pathos of the audience. Rhetoric – and the right emotions (Aristotle) or courage (Kant) are essential to judgments of particular circumstances and contexts.
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#teachingbydesign: Complicating Accessibility in the Tech-Mediated Classroom
The practice of generating and/or analyzing arguments that can be written, spoken, visually designed, or performed.
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Significance of Transcript Availability for Viewing TV Coverage of US Elections
The science and art of persuasive language use. Its study has implications for benefits like communication or creative thinking.
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