|Total results: 79||
|Global Hospitality and Tourism Management Technologies
Patricia Ordóñez de Pablos, Robert D. Tennyson, Jingyuan Zhao.
Tourism is a dynamic part of our economy. The global hospitality and tourism industry, which blends the lodging, food, attractions, cultural, and travel industries, is the world's largest industry with $4.5 trillion in expenditures generating 212 million jobs. Dynamic market forces such as global...
Virtual Tourism: Functions, Profit Modes and Practices in China
Jingyuan Zhao, Patricia Ordóñez de Pablos, Robert Tenysson.
Although the research on virtual tourism made great progress in China, there is still a gap compared with international research on virtual tourism. With the promotion of virtual reality technology and the development of tourism industries, virtual tourism will effectively meet the needs of tourists....
Factors of Spatial Distribution of Recreation Areas in Peri-Urban Beijing
With the increase of disposable income and leisure time, recreation has become an important lifestyle of urban residents in China. Peri-urban recreation areas, as the important one, could not only meet the outdoor recreational demands of both tourists and residents, but also contribute to sustaining...
Two Tickets for Paradise: Gaming and Tourism
Ashleigh K. Shelton.
This chapter begins by identifying linkage points between advergames, tourism and three major mass communication theories/approaches—media dependency theory (Ball Rokeach & DeFleur, 1976; DeFleur & Ball-Rokeach, 1989), uncertainty reduction theory (Berger & Calabrese, 1975), and uses and gratifications...
Emerging Trends in Tourism Industry in Oman
Tourism industry is the largest industry world wide and is the main source of economic development of countries like Singapore, Bangkok and Dubai. It is also the main source of income generation for countries like Mauritius, Spain etc. Oman being the second largest country in the Middle East possessing...
Sales Force Technology for the Hospitality Industry
Ruth Rios-Morales, John C. Crotts.
Advancements in Sales Force Automation (SFA) is rapidly changing the landscape in how meeting planners and hotel sales professionals do business with one another. This chapter highlights where those changes are occuring, why they are occuring, and what they mean to both buyers and sellers. The intent...
A Classification of Mobile Tourism Applications
Stan Karanasios, Stephen Burgess, Carmine Sellitto.
This chapter introduces mobile technology and discusses its emergence in the tourism industry. As has been the case with other Information Communication Technologies (ICTs), tourism has manifested as one of the most well suited sectors to mobile technology and mobile applications. In contrast to other...
Personal Tour: A Multi-Agent Recommender System of Travel Packages
Fabiana Lorenzi, Stanley Loh, Mara Abel.
This chapter describes the Personal Tour: a multi-agent recommender system designed to help users to find best travel packages according to their preferences. Personal Tour is based on the collaboration of multiple agents exchanging information stored in their local knowledge bases. Based on the...
Management of World Heritage Sites: An Integrated Sustainable Marketing Approach
This study seeks to determine sustainable efforts by the world heritage sites (WHS). By gauging the effectiveness and efforts of the WHS to convey viable social, environmental, and economic use of their resource through the medium of website marketing, effort is made to highlight the extent to which...
Research Review of OWOM: Chinese Cases
Tao Chen, Zhiming Zhu, Tienan Wang.
Internet has been an important communication tool. The population of netizens has become the largest all over the world. Online shopping is regarded as a fashion in china. Online word-of-mouth has significant influences on shopping. Chinese researchers did researches on OWOM (Online Word-of-Mouth)...
Digital Culture and E-Tourism: Technologies, Applications and Management Approaches
Miltiadis Lytras, Patricia Ordóñez de Pablos, Ernesto Damiani, Lily Diaz.
In the digital world of the knowledge society, developing the infrastructures required to provide citizens with access to cultural content and tourism services demands a multi-fold analysis of social, business, and technological factors.Digital Culture and E-Tourism: Technologies, Applications and...
Museum or Mausoleum?: Electronic Shock Therapy
Maureen Thomas, Marianne Selsjord, Robert Zimmer.
Web 2.0 offers exciting possibilities and challenges for extending the museum visit, engaging new visitors and attracting distant audiences. However, the digital media technologies that enable distributed, shared and user/novice-generated audiovisual content can be deployed by experts in other fruitful...
Service Design: New Methods for Innovating Digital User Experiences for Leisure
Service design is establishing itself as a method for developing services and service business. Service needs, new ideas and ways to utilise technology are encountered when the customer and the end user participate in the design process. This chapter focuses on service design methods and the process of...
Geospatio-Temporal Semantic Web for Cultural Heritage
Tomi Kauppinen, Panu Paakkarinen, Eetu Mäkela, Heini Kuittinen, Jari Väätäinen, Eero Hyvönen.
People frequently need to find knowledge related to places when they plan a leisure trip, when they are executing that plan in a certain place, or when they want to virtually explore a place they have visited in the past. In this chapter the authors present and discuss a set of methods for searching...
A Study on Development Strategies of Tourism Cultural and Creative Industry
Nowadays tourism activities tend to be increasingly personalized and diversified. Tourism industrial chain can be enriched and the development of tourism industry can be diversified when cultural and creative elements are added to tourism fields. This study takes cultural and creative tourism as the...
The Web of Data and the Tourism Industry
Diego Berrueta, Antonio Campos, Emilio Rubiera, Carlos Tejo, José E. Labra.
The web of data is a new evolutionary step of the web that involves the publication, interchange and consumption of meaningful, raw data by taking full benefit of the web architecture. All the parties involved in the tourism industry should consider the opportunities offered by this new web. Entry...
Internet in Marketing Strategy in Greek Tourism Industry
The web tourists have the chance to do comparative e – travel shopping from suppliers from all over the world fast and easily. Based on this assumption, the purpose of this study is to examine whether internet is a powerful communicational tool for people over the other forms of gathering information...
Supporting and Promoting Tourism Network Systems through ICT Applications
Marco De Maggio, Valentina Ndou, Laura Schina.
Furthermore, the authors, hope that from the assumptions and the insights of the studies reported will follow a high spread of the concept of DMSs considered as a significant contribution for developing strong innovative patterns of collaboration in Tourism Industry.
New Approaches for Managing Tourism Complexity: Implications and Insights
This chapter’s main objective is to provide a new conceptualization of the tourism which has major implications for management approaches, business models and strategy techniques of the sector. The objective is to try to reconcile the complexity of the environment with the managerial techniques and...