Chandra Sekhar Patro

Chandra Sekhar PatroChandra Sekhar Patro is currently pursuing his Ph.D in Commerce and Management Studies from Andhra University. He has post-graduate degree in Master of Commerce (M.Com.) from Andhra University, Master in Financial Management (MFM) from Pondicherry University, and also MBA (HR & Finance) from JNT University. Mr. Patro has over 9 years of teaching experience in higher education. Mr. Patro has gained very good knowledge in Human Resource Management and Accountancy/Finance subjects. He has published number of research papers in reputed National and International Journals and also presented papers in National and International Conferences.

Publications

Sustainability of Export Marketing of Software Services in India
Chandra Sekhar Patro. © 2024. 20 pages.
Exports of software services have the potential to significantly boost both the global information technology (IT) sector and the economies of emerging nations. The software...
Consumers' Digital Shopping Experience: A Study of the Factors Influencing Purchase Decision
Chandra Sekhar Patro. © 2023. 17 pages.
Digital shopping has been the most imperious facet of e-retailing, and it has become an essential part of consumers' lifestyles. Besides the various advantages offered to...
E-Business Applications by the Food, Agro, and Marine Segments of Micro and Small Enterprises (MSEs)
Chandra Sekhar Patro. © 2023. 14 pages.
The contemporary business environment is moving towards the digital world as a result of the rapid changes in communication and technology. The MSEs must use e-business...
Digital Marketing in Tourism Services in India
Chandra Sekhar Patro, Rama Mohana Rao Katta. © 2023. 18 pages.
The tourism sector has grown substantially during the last two decades in many countries, including India. The growth in income levels, increased work pressures, change in...
Employee Welfare Provisions: An Administration Tool to Enhance Employee Efficiency
Chandra Sekhar Patro. © 2022. 22 pages.
Employee welfare is a prerequisite element for the success and growth of any form of organisation. The provision of welfare facilities improves the relations among the employees...
Welfare Programs as a Strategy of Promoting Employees' Economic Growth and Work Productivity
Chandra Sekhar Patro. © 2022. 21 pages.
Many organizations apply the notion of employee welfare programs as a strategy of improving employee productivity, since work-related exertions could lead to deprived quality of...
Employee Welfare Measures: The Impact on Employees' Efficacy and Organizations Productivity
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2022. 20 pages.
The welfare measures for employees in an organization have always and will keep playing a pivotal role in enhancing the morale of the employees. These schemes facilitate thrust...
Buyer Insight and Satisfaction on E-Store Shopping
Chandra Sekhar Patro. © 2022. 13 pages.
E-Shopping is a recent experience in the field of E-Business and is definitely going to be the future of shopping in the world. Now-a-days, shopping at the click of a mouse has...
Managing Retention as a Stratagem for Employee Job Satisfaction and Organizational Competitiveness in the ITeS Sector
Chandra Sekhar Patro. © 2022. 20 pages.
In this continuously changing contemporary economy, organizations, particularly ITeS, have to be able to antedate technological innovations and compete with other enterprises...
Cross-Cultural Communication in the Digital Business Environment
Chandra Sekhar Patro. © 2022. 20 pages.
In the digital era, cross-cultural communication in the business environment has become more widespread than ever before. Many organizations have spread their business units...
Academicians Quality of Work Life and Its Influence on Value of Education
Chandra Sekhar Patro. © 2021. 16 pages.
The value of education is a dynamic and multi-dimensional concept that refers not only to the educational model but also to the institutional mission and its goals, as well as to...
Learning Organisation: An Effect on Organisational Performance
Chandra Sekhar Patro. © 2021. 22 pages.
In an ever-changing business world, the need to gain a competitive advantage has become extremely imperative for enterprises to survive in the age of globalisation. Much emphasis...
Digital Tourism: Influence of E-Marketing Technology
Chandra Sekhar Patro. © 2021. 21 pages.
The advancements in technology and social media have changed the sphere of marketing. Digital marketing became one of the imperative areas for business organisations all over the...
Internet-Enabled Business Models and Marketing Strategies
Chandra Sekhar Patro. © 2021. 17 pages.
The internet is continuously growing and evolving as a vital resource with which organizations can upgrade their capabilities and expand their business activities. The revolution...
Influence of Web Attributes on Consumer Purchase Intentions
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2021. 20 pages.
The rise in the number of households possessing computers and the ease of internet access has led to widespread acceptance of B2C e-commerce, and has rapidly evolved into a...
Digital Transformation: Influence on Business Performance in Competitive Milieu
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2021. 16 pages.
Digital transformation and innovative business models are enabling a high level of competition among business enterprises. The worldwide adoption of the internet and an...
The Impact of Globalization on Development of MSMEs: An Entrepreneurial Analysis
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2021. 15 pages.
Globalization has been a significant force in the development of the market and economic environments. The micro, small, and medium enterprises (MSMEs) need to focus on...
Employee Welfare Provisions: An Administration Tool to Enhance Employee Efficiency
Chandra Sekhar Patro. © 2020. 22 pages.
Employee welfare is a prerequisite element for the success and growth of any form of organisation. The provision of welfare facilities improves the relations among the employees...
Information Technology Paraphernalia for Supply Chain Management Decisions
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2020. 27 pages.
Technology and world around have always been advancing time to time. One can speak of diverse areas to show how important IT is in daily business life, and of much Supply chain...
Welfare Regime: A Critical Discourse
Chandra Sekhar Patro. © 2020. 22 pages.
In the present competitive business environment, it is essential for the management of any organization to precisely manage the welfare services to be provided for their...
A Take on Employee Welfare Facilities and Employees' Efficiency
Chandra Sekhar Patro, Madhu Kishore Raghunath Kamakula. © 2020. 19 pages.
Looking back into the history of welfare facilities for employees in an organization, they have always and will keep playing a pivotal role in enhancing employee morale. The...
Espousal of Welfare Schemes: A Means for Employees' Satisfied Work Life with Reference to Pharmaceutical Companies
Chandra Sekhar Patro. © 2020. 14 pages.
Employee welfare is a prerequisite and critical factor for growth of any organization. The welfare facilities improve the organizational relations, and also enhance the...
Consumers' Perceived Value in Internet Shopping: An Empirical Study
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2020. 20 pages.
In recent years, the trend of online retailing has become one of the most imperative uses of technology with the development and ease of accessibility of the internet. The...
A Pragmatic Study of Employee Perception on Service Quality Management Practices in the Banking Sector
Rama Mohana Rao Katta, Chandra Sekhar Patro, Sanyasi Rao Pinninti. © 2020. 19 pages.
Service quality is regarded as an essential success factor for any organization to stand out from its competitors. In the present competitive environment, the banking sector to...
Customer Switching Behavior Towards Mobile Number Portability: A Study of Mobile Users in India
Chandra Sekhar Patro. © 2020. 16 pages.
The telecom services have been an imperative means for socio-economic development of a country and a large contributor to the rapid growth and modernization of various sectors of...
An Evaluation of Employees' Competence Towards the Development of a Learning Organization
Chandra Sekhar Patro. © 2020. 16 pages.
Organizations that focus on the development of employees' competence and shed light on the future are those with learning capacity and enthusiasm. Learning organizations...
Welfare Programs as a Strategy of Promoting Employees' Economic Growth and Work Productivity
Chandra Sekhar Patro. © 2019. 21 pages.
Many organizations apply the notion of employee welfare programs as a strategy of improving employee productivity, since work-related exertions could lead to deprived quality of...
Predicting Shoppers' Acceptance of E-Shopping on the Internet
Chandra Sekhar Patro. © 2019. 28 pages.
The emergence and rapid escalation of e-retailing has triggered many changes in daily life of the shoppers as well as the marketers. E-retailing is playing a major role in the...
Performance Appraisal
Chandra Sekhar Patro. © 2019. 12 pages.
Performance appraisal is one of the multifaceted and controversial human resource tools. It plays an important role in evaluating job performance and setting job standards in any...
Emotional Branding as a Strategy in Promoting Customer Loyalty
Chandra Sekhar Patro, Madhu Kishore Raghunath Kamakula. © 2019. 22 pages.
In the past decade, emotional branding has been emerged as an extremely influential brand management paradigm and is widely heralded as a key dimension to marketing success....
Academicians Quality of Work Life and Its Influence on Value of Education
Chandra Sekhar Patro. © 2019. 16 pages.
The value of education is a dynamic and multi-dimensional concept that refers not only to the educational model but also to the institutional mission and its goals, as well as to...
Entrepreneurship as the Vantage Point
Madhu Kishore Raghunath Raghunath Kamakula, Chandra Sekhar Patro. © 2019. 12 pages.
Entrepreneurship is the impetus for development of any nation. Entrepreneurship is a revolution to ignite the minds of low spirited youth and would be considered as a means to...
Indian Tourism: Finding Ways to Reach Its Potential
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2019. 24 pages.
Tourism is one of the largest service industries in terms of gross revenue and foreign exchange earnings in many countries, including India. Its role and importance in fostering...
Performance Appraisal System Effectiveness: A Conceptual Review
Chandra Sekhar Patro. © 2019. 25 pages.
Performance appraisal system (PAS) has been noticed to be one of the most challenging activities of human resource management and is even a destructive effect on the relationship...
Influence of Perceived Benefits and Risks on Consumers' Perceived Value in Online Shopping: An Empirical Study
Chandra Sekhar Patro. © 2019. 25 pages.
Over the past years, the business-to-customer online shopping market has grown rapidly and changed the business pattern. In order to differentiate themselves from competition...
Online Shopping Behavior: A Study of Factors Influencing Consumer Satisfaction on Online viz-a-viz Conventional Store Shopping
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2018. 17 pages.
Online shopping is a recent phenomenon in the field of E-Business with promising results indicating revolutionary change in shopping in the world. Accessibility and convenience...
Entrepreneurship as the Vantage Point
Madhu Kishore Raghunath Raghunath Kamakula, Chandra Sekhar Patro. © 2018. 11 pages.
Entrepreneurship is the impetus for development of any nation. Entrepreneurship is a revolution to ignite the minds of low spirited youth and would be considered as a means to...
Performance Appraisal
Chandra Sekhar Patro. © 2018. 10 pages.
Performance Appraisal is one of the multifaceted and controversial human resource tools. It plays an important role in evaluating job performance and setting job standards in any...
Emotional Branding as a Strategy in Promoting Customer Loyalty
Chandra Sekhar Patro, Madhu Kishore Raghunath Kamakula. © 2018. 22 pages.
In the past decade, emotional branding has been emerged as an extremely influential brand management paradigm and is widely heralded as a key dimension to marketing success....
Corporate Social Responsibility: A Conscientious Take
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2018. 25 pages.
A sense of responsibility keeps human on the edge which continuously reminds one of where their pursuit lies. Of course, Responsibility keeps piling up as one grow. In a society...
Employee Welfare Measures: The Impact on Employees' Efficacy and Organizations Productivity
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2018. 20 pages.
The welfare measures for employees in an organization have always and will keep playing a pivotal role in enhancing the morale of the employees. These schemes facilitate thrust...
Impact of Risk Assessment Models on Risk Factors: A Holistic Outlook
K. Madhu Kishore Raghunath, S. L. Tulasi Devi, Chandra Sekhar Patro. © 2018. 20 pages.
World is vicinity full of opportunities given the amount of economic and non-economic transactions taking place every moment. With ubiquitous opportunities all around, businesses...
An Empirical Take on Qualitative and Quantitative Risk Factors
K. Madhu Kishore Raghunath, S. Lakshmi Tulasi Devi, Chandra Sekhar Patro. © 2018. 17 pages.
Companies face a great challenge of balancing both risk and return on par. In today's volatile economic environment, success depends on strategically managing risks. All...
Customers' Satisfaction towards Mobile Prepaid Services: A Study of BSNL in Visakhapatnam District, Andhra Pradesh
Rama Mohana Rao Katta, Chandra Sekhar Patro, Malla Satya Prasad. © 2018. 16 pages.
This article describes how communication has become an integral part of the growth, success and efficiency of an individual and an organization. In the current environment, due...
Evaluation of Supplier Performance and Efficiency: A Critical Analysis
Chandra Sekhar Patro. © 2017. 33 pages.
In the present competitive business environment, it is essential for the management of any organisation to take wise decisions regarding supplier evaluation. It plays a vital...
A Study on Adoption of Employee Welfare Schemes in Industrial and Service Organisations: In Contrast with Public and Private Sectors
Chandra Sekhar Patro. © 2017. 16 pages.
During the past few years practicing employee welfare schemes has become a key factor for the overall growth and development of any organisation. Organizations provide welfare...
Employee Welfare Measures in Public and Private Sectors: A Comparative Analysis
Chandra Sekhar Patro. © 2017. 17 pages.
Employees' play a key role in the existence and growth of any organisation, therefore their welfare is essential. During the past few years, both public sector and private...
Impulsion of Information Technology on Human Resource Practices
ChandraSekhar Patro. © 2017. 24 pages.
In recent years, adoption of Information Technology (IT) mechanism has had an intense effect on Human Resources (HR) processes and practices. IT has revolutionized the way in...
Information Technology Paraphernalia for Supply Chain Management Decisions
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2017. 27 pages.
Technology and world around have always been advancing time to time. One can speak of diverse areas to show how important IT is in daily business life, and of much Supply chain...
Welfare Regime: A Critical Discourse
Chandra Sekhar Patro. © 2017. 22 pages.
In the present competitive business environment, it is essential for the management of any organization to precisely manage the welfare services to be provided for their...
Performance Appraisal System Effectiveness: A Conceptual Review
Chandra Sekhar Patro. © 2017. 25 pages.
Performance appraisal system (PAS) has been noticed to be one of the most challenging activities of human resource management and is even a destructive effect on the relationship...
Espousal of Welfare Schemes: A Means for Employees' Satisfied Work Life with Reference to Pharmaceutical Companies
Chandra Sekhar Patro. © 2017. 16 pages.
Employee welfare is a prerequisite and critical factor for growth of any organization. The welfare facilities improve the organizational relations, and also enhance the...
Shopper's Stance Towards Web Shopping: An Analysis of Students Opinion of India
Katta Rama Mohana Rao, Chandra Sekhar Patro. © 2017. 13 pages.
Over the last decade, the trend of web shopping has been increasing rapidly with the development and ease in accessibility of internet. Web shopping is a recent experience in the...
An Empirical Take on Qualitative and Quantitative Risk Factors
K. Madhu Kishore Raghunath, S. Lakshmi Tulasi Devi, Chandra Sekhar Patro. © 2017. 15 pages.
Companies face a great challenge of balancing both risk and return on par. In today's volatile economic environment, success depends on strategically managing risks. All...
Influence of Web Attributes on Consumer Purchase Intentions
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2017. 16 pages.
The rise in the number of households possessing computers and the ease of internet access has led to widespread acceptance of B2C e-commerce, and has rapidly evolved into a...
Consumer Attitude and Loyalty in Online Shopping Environments: A Study of Facets Driving Shoppers Towards E-Stores
Chandra Sekhar Patro. © 2017. 16 pages.
In the online shopping environment, loyal customers are considered extremely valuable. Loyalty is generally attributed to satisfaction with the quality of service offered by the...
Influence of Retention Policies on Employee Efficiency and Organization Productivity
Chandra Sekhar Patro. © 2016. 26 pages.
In the continuously developing economy, organizations should be able to anticipate the technological innovations and compete with other organizations worldwide. This need makes...
A Study on Adoption of Employee Welfare Schemes in Industrial and Service Organisations: In Contrast with Public and Private Sectors
Chandra Sekhar Patro. © 2016. 18 pages.
During the past few years practicing employee welfare schemes has become a key factor for the overall growth and development of any organisation. Organizations provide welfare...
Attitudes of E-Shoppers and Non E-Shoppers towards E-Shopping: A Comparative Study
Chandra Sekhar Patro. © 2016. 13 pages.
Today, the emergence and rapid growth of E-commerce has triggered off many changes in daily life. This new phenomenon has promised change, challenges and even bright future, not...
A Take on Employee Welfare Facilities and Employees' Efficiency
Chandra Sekhar Patro, Madhu Kishore Raghunath Kamakula. © 2016. 17 pages.
Looking back into the history of welfare facilities for employees in an organization, they have always and will keep playing a pivotal role in enhancing employee morale. The...
Corporate Social Responsibility: A Manifestation in FDI
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2016. 26 pages.
There is a famous saying “With Great Power Comes Great Responsibility” and speaking of this in terms of a country's financial position Foreign Direct Investment (FDI) can be...
Online Shopping Behavior: A Study of Factors Influencing Consumer Satisfaction on Online viz-a-viz Conventional Store Shopping
Rama Mohana Rao Katta, Chandra Sekhar Patro. © 2016. 16 pages.
Online shopping is a recent phenomenon in the field of E-Business with promising results indicating revolutionary change in shopping in the world. Accessibility and convenience...
Employee Welfare Measures in Public and Private Sectors: A Comparative Analysis
Chandra Sekhar Patro. © 2015. 15 pages.
Employees' play a key role in the existence and growth of any organisation, therefore their welfare is essential. During the past few years, both public sector and private...
Customer Perception Towards Borrowing Bank Loans: An Empirical Study
Chandra Sekhar Patro. © 2015. 15 pages.
In the present life of an individual finance is an important aspect. This finance is provided by banks to almost all the individuals and all types of business enterprises. Banks...
A Study on the Impact of Faculty QWL on Quality of Education in Academic Institutions
Chandra Sekhar Patro. © 2015. 16 pages.
Quality Education is a dynamic and multi-dimensional concept that refers not only to the educational model, but also to the institutional mission and its goals, as well as to the...
Impetus to Supply Chain Decisions with IT Tools: An Empirical Study
Chandra Sekhar Patro, K. Madhu Kishore Raghunath. © 2015. 16 pages.
Information Technology (IT) and its use in organizations and across the supply chain has become a determinant of competitive advantage for many corporations. This paper focuses...
A Study on the Impact of Employee Retention Policies on Organisation Productivity in Private Sector
Chandra Sekhar Patro. © 2014. 16 pages.
During the last decade, employee retention has become a most critical issue for all private sector organisations as a result of the shortage of skilled labor, economic growth and...
A Study on Adaptability of Total Quality Management in Engineering Education Sector
Chandra Sekhar Patro. © 2012. 13 pages.
Quality management is an approach to management which requires establishing quality policies, procedures and practices on regular basis. Engineering education is a process of...
Employee Welfare Activities in Private Sector and Their Impact on Quality of Work Life
Chandra Sekhar Patro. © 2012. 12 pages.
During the last few years the private organisations are playing an important role in the overall development of the economy. In today’s competitive economy, the business...