Diana Bank

Diana Bank was born in México City and graduated from Washington University in St Louis, Missouri, USA, with two BA degrees in French and Sociology. After spending a year in France as her Junior Year Abroad, Diana went to Vienna, Austria to complete two MAs in International Affairs and Diplomacy, first at Webster University, campus Vienna, and then at the Diplomatic Academy also in Vienna, Austria. Upon her return to the US, she worked at the US Congress (House Committee on Foreign Affairs, Subcommittee on Western Hemispheric Affairs) and the Mexican Embassy´s North American Free Trade Agreement (NAFTA) Office, concentrating on lobbying activities for the passage of the NAFTA. Upon completion of her duties, Diana moved to New York City, where she attended Columbia University´s Graduate School of Business and earned her MBA in December 1995. From 1996 to 2000, Diana worked in the Israeli office of the marketing communications department at BMC, a US-based software company. In parallel, Diana started her PhD in international business and marketing, which she completed in 2008 at Bar Ilan University, not before spending one year at Georgia Institute of Technology in Atlanta, GA from 2000 to 2001 teaching international business. Since then, Diana has been full time faculty teaching international business and marketing at the Tecnológico de Monterrey, campus Puebla, México from 2008 to 2009, and at the University of the Americas in Puebla since January 2010, where she also coordinates three masters programs in marketing and international business. Diana´s main research interests include business diplomacy, social entrepreneurship, and business education in emerging economies.

Publications

Internationalization and Strategic Alliances
Internationalization and Strategic Alliances
Diana Bank. © 2018. 16 pages.
This chapter presents the internationalization processes of universities, in particular that of business schools, in their search for expanding the offerings and experiences...
Business Graduate Market Value
Business Graduate Market Value
Diana Bank. © 2018. 16 pages.
This chapter discusses the purpose and role of higher education institutions in the creation of highly qualified human resources for the globalized 21st century. As technology...
Diverse Contemporary Issues Facing Business Management Education
Diverse Contemporary Issues Facing Business Management Education
Mohammad Ayub Khan, Diana Bank, Edet E. Okon, Ghassan Al-Qaimari, Silvia Lizett Olivares Olivares, Salvador Treviño-Martínez. © 2015. 323 pages.
In today’s society, it is not only desirable but essential for a business to take on a global edge. The best way to ensure a successful future is to educate business students...
Business Graduate Market Value
Business Graduate Market Value
Diana Bank. © 2015. 16 pages.
This chapter discusses the purpose and role of higher education institutions in the creation of highly qualified human resources for the globalized 21st century. As technology...
Internationalization and Strategic Alliances
Internationalization and Strategic Alliances
Diana Bank. © 2015. 15 pages.
This chapter presents the internationalization processes of universities, in particular that of business schools, in their search for expanding the offerings and experiences...
Globalism, Culture, and Business Environment: A Middle Eastern Perspective
Globalism, Culture, and Business Environment: A Middle Eastern Perspective
Diana Bank, Mohammad Ayub Khan. © 2012. 9 pages.
As the international business environment becomes increasingly global and competitive, a manager’s job becomes more challenging and diverse. The recent trends of globalization...
Globalism, Culture and Business Environment: A Latin American Perspective
Globalism, Culture and Business Environment: A Latin American Perspective
Mohammad Ayub Khan, Diana Bank. © 2012. 13 pages.
In contemporary globalization, companies need to be entrepreneurial, innovative, creative, and dynamic since the life cycle of products is shortening and competition is...