Farooq Haq

Farooq Haq holds a PhD in Marketing from Charles Darwin University, Australia and an MBA in Marketing from Central Queensland University, Australia. Dr Haq is among the primary researchers in the area of Marketing Spiritual Tourism and he is considered as an expert in Islamic Marketing. Since 2016, he has been a member of the Editorial Board for the Journal of Islamic Marketing that is published under Emerald (UK) and Scopus listed. The Journal of Islamic Marketing awarded him the Outstanding Reviewer for 2018. The research interests of Dr. Haq include special interest tourism marketing, Islamic marketing, Halal branding, medical and heritage tourism marketing.

Publications

Strategic Cooperation and Partnerships Between Australia and South Asia: Economic Development, Trade, and Investment Opportunities Post COVID-19
Strategic Cooperation and Partnerships Between Australia and South Asia: Economic Development, Trade, and Investment Opportunities Post COVID-19
Anita Medhekar, Sreeparna Saha, Farooq Haq. © 2022. 403 pages.
The COVID-19 pandemic has forced countries around the globe into lockdown, imposing trade and travel restrictions with devastating economic impacts on all sectors of the economy....
Cross-Border Cooperation for Bilateral Trade, Travel, and Tourism: A Challenge for India and Pakistan
Cross-Border Cooperation for Bilateral Trade, Travel, and Tourism: A Challenge for India and Pakistan
Anita Medhekar, Farooq Haq. © 2022. 18 pages.
Cross-Border Cooperation (CBC) is described as collaboration with neighbouring countries sharing land or sea borders to cooperate to reduce poverty and inequality among people...
Promoting Trade and Economic Relations via Buddhist Spiritual Tourism Circuit Between India and Southeast Asia
Promoting Trade and Economic Relations via Buddhist Spiritual Tourism Circuit Between India and Southeast Asia
Anita Medhekar, Farooq M. Haq. © 2022. 19 pages.
Spiritual tourism is one of the oldest forms of tourism. The purpose of this chapter is to review the key reasons for lack of promotion of investment and economic relations via...
Review of Opportunities in Collaboration Between Australia and Pakistan for the Education of Marketing Post COVID-19
Review of Opportunities in Collaboration Between Australia and Pakistan for the Education of Marketing Post COVID-19
Farooq Haq. © 2022. 19 pages.
This chapter presents opportunity for collaboration between Australian and Pakistani tertiary education for advanced teaching of marketing. The research presents a study...
Review of Post-COVID-19 Tourism Marketing Partnership Opportunities Between Australia and Pakistan
Review of Post-COVID-19 Tourism Marketing Partnership Opportunities Between Australia and Pakistan
Farooq Haq, Anam Syed Maheen. © 2022. 16 pages.
This chapter presents a deliberation on an opportunity for tourism marketing partnership between Australian and South Asia, with a focus on Pakistan. Tourism being the star...
Strategic Indicators of the Role of Government in Developing Dubai as a Medical Tourism Hub
Strategic Indicators of the Role of Government in Developing Dubai as a Medical Tourism Hub
Farooq Haq, Anita Medhekar. © 2020. 26 pages.
Medical tourism is a growing phenomenon in the Middle East. Dubai is strategically located to competitively attract patients from Islamic backgrounds given the cultural...
Cross-Border Cooperation for Bilateral Trade, Travel, and Tourism: A Challenge for India and Pakistan
Cross-Border Cooperation for Bilateral Trade, Travel, and Tourism: A Challenge for India and Pakistan
Anita Medhekar, Farooq Haq. © 2020. 24 pages.
Cross-Border Cooperation (CBC) is described as collaboration with neighbouring countries sharing land or sea borders to cooperate to reduce poverty and inequality among people...
Challenges for Promotion of Heritage Tourism: Case Study of the UAE
Challenges for Promotion of Heritage Tourism: Case Study of the UAE
Joanna Seraphim, Farooq Haq. © 2019. 22 pages.
This chapter appreciates the growing significance of heritage tourism, even in a place well-known as a fun-based modern destination. This study is based on an exploratory...
Challenges for Innovative Transformation in Heritage Tourism Development in India and Pakistan
Challenges for Innovative Transformation in Heritage Tourism Development in India and Pakistan
Farooq Haq, Anita Medhekar. © 2019. 28 pages.
In the 21st century, tourism has become a popular economic development strategy adopted by developing countries. Among various facets of tourism, heritage tourism has been...
Promoting Kashmir as an Abode of Peace Tourism Destination by India and Pakistan
Promoting Kashmir as an Abode of Peace Tourism Destination by India and Pakistan
Anita Medhekar, Farooq Haq. © 2019. 28 pages.
The aim of this chapter is to propose peace as a value education. It identifies challenges and opportunities for building peace infrastructure and marketing Kashmir as a...
Is Spiritual Tourism a Peace Vehicle for Social Transformation and Economic Prosperity in India and Pakistan?
Is Spiritual Tourism a Peace Vehicle for Social Transformation and Economic Prosperity in India and Pakistan?
Farooq Haq, Anita Medhekar. © 2019. 23 pages.
In the 21st century, there is an utmost need for peace, economic progress, and prosperity around the world, especially since the September 11 tragedy, the two Gulf wars, Arab...
The Economic Effects of Spiritual Tourism in India and Pakistan
The Economic Effects of Spiritual Tourism in India and Pakistan
Farooq Haq, Anita Medhekar. © 2018. 21 pages.
This conceptual study builds on the argument that urbanisation is driving economic development and innovation in various industries including tourism. One of the recently...
Urbanization and New Jobs Creation in Healthcare Services in India: Challenges and Opportunities
Urbanization and New Jobs Creation in Healthcare Services in India: Challenges and Opportunities
Anita Medhekar, Farooq Haq. © 2018. 21 pages.
Urbanization in developing countries of Asia, Africa, and India is growing at an unprecedented rate. For the last three decades, urbanization has led to migration and...
Halal Branding for Medical Tourism: Case of Indian Hospitals
Halal Branding for Medical Tourism: Case of Indian Hospitals
Anita Medhekar, Farooq Haq. © 2018. 23 pages.
This chapter explores the emergence and development of Halal branded hospitals and medical facilities as a product of Medical Tourism for Muslim patients around the world and in...
Halal Branding for Medical Tourism: Case of Indian Hospitals
Halal Branding for Medical Tourism: Case of Indian Hospitals
Anita Medhekar, Farooq Haq. © 2018. 23 pages.
This chapter explores the emergence and development of Halal branded hospitals and medical facilities as a product of Medical Tourism for Muslim patients around the world and in...
The Benefits of Applying GIS in Spiritual Tourism Management and Promotion
The Benefits of Applying GIS in Spiritual Tourism Management and Promotion
Farooq Haq, Anita Medhekar. © 2018. 22 pages.
The main contribution of this chapter is to critically discuss the benefits of applying geographic information systems (GIS) as a tool for management and promotion of spiritual...
Halal Branding for Medical Tourism: Case of Indian Hospitals
Halal Branding for Medical Tourism: Case of Indian Hospitals
Anita Medhekar, Farooq Haq. © 2015. 30 pages.
This chapter explores the emergence and development of Halal branded hospitals and medical facilities as a product of Medical Tourism for Muslim patients around the world and in...