Indrajit Ghosal

Indrajit Ghosal presently serves as an Associate Professor in Brainware University, Kolkata. Dept of Management and commerce. Dr. Indrajit has been awarded PhD. in Online Marketing in 2020. He was awarded FRPM in 2017. He has done his masters on MCA and undergraduate with BscIT. Dr. Indrajit having the ideas about NAAC Criteria-III(Research & Innovation). He is working in that particular criteria from last two months. He has published 50 research papers in reputed referred, peer-reviewed journals with good publishers & indexing such as ABDC, ABS, Scopus, ESCI, SSCI, UGC care and many more and published 6 patents. He has presented paper in 35 International, 6 national and 4 case studies in many conferences. He is the author of 5 Books and published 5 Book chapters. He has been named as an editor for 4 Books such as 1) “Paradigm shift from Marketplace to Market space” 2) “Emerging Technologies-Impact on Business & Economy” by Akinik Publications, New Delhi, 3) “Sustainable Strategic Business Infrastructure Development and Contemporary Digital Practices in Industry 5.0”, by CRC press, Taylor & Francis Grp, USA and 4) “The Marketing perspectives on Phygitalisation” by CRC Press, Taylor & Francis group, USA. He is the Member of SSRN, MTTF (Bhatinda, Punjab), IARA (Guwahati), IARA (Tiruchirappalli), Saksham NGO-Jaipur & World Leadership Academy. Served as reviewer with many reputed publishers such as Sage, Emerald, Taylor & Francis etc. & working as an Editorial Board Member in Anveshak, VSRD International Journal, and PIJMIT. As a Supervisor, he assists 5 PhD and 1 MTech scholar. Under his supervision 2 MPhil scholars have been awarded in 2021 & 2022. His areas of interest are Information Technology, Core Programming Language, Digital marketing, E-commerce & Online Marketing, Consumer behaviour.

Publications

Expanding Operations Through Agile Principles and Sustainable Practices
Dhanabalan Thangam, Hemant Chittoo, Indrajit Ghosal, Ravindran Kandasamy, Jin Yong Park. © 2025. 572 pages.
Expanding operations through agile principles and sustainable practices is important for businesses aiming to thrive in today's market landscape. Agile principles...
Encouraging Public Private Collaborations for Low Carbon Green Infrastructure in India: The Impact of Government Policies
Divya Bansal, Naboshree Bhattacharya, Indrajit Ghosal. © 2025. 32 pages.
The purpose of this study is to look into how government policies affect the development of public-private partnerships (PPPs) for low-carbon, green infrastructure in India. The...
Future Trends and Innovations in Environmental Governance for Sustainable Development
K. Anitha, Indrajit Ghosal, J. Amala, Imran Hossain. © 2025. 32 pages.
In response to escalating environmental challenges, this research explores emerging trends and innovations poised to revolutionize environmental governance for sustainable...
Digital Twins AR and VR: Rule the Metaverse!
K. Anitha, Indrajit Ghosal, Ajay Khunteta. © 2024. 12 pages.
The term “metaverse” has taken off in the tech world. No day goes by when it isn't mentioned in the media, particularly when huge firms enter this area of digital engagement....
Impact of the Internet of Things in Sustaining Performance and Demonstrating Sustainability
Omar Ikbal Tawfik, Hamada Elsaid Elmaasrawy, Khaled Hussainey, Indrajit Ghosal. © 2024. 17 pages.
The most important development of the fourth industrial revolution in terms of sustainability is the increased ability to generate, capture, and transmit data, especially from...
Enhancing Human-Robot Collaboration Through Emotional Intelligence: A Conceptual Exploration
K. Anitha, J. Monisha, Indrajit Ghosal. © 2024. 18 pages.
In the rapidly evolving landscape of human-robot interaction, the integration of emotional intelligence holds significant promise for advancing the effectiveness and acceptance...
Robo-Revolution: How Automated Financial Advisors Are Reshaping Global Finance
Deepika Upadhyay, Vartika Jaiswal, Indrajit Ghosal, Syed Muhammad Abdul Rehman Shah. © 2024. 20 pages.
Robo-advisors have the potential to revolutionise the financial service industry by making it more accessible and affordable. This study provides a comprehensive overview of...