Maria Amélia Machado Carvalho

Maria Amélia Carvalho (Ph.D.) is an invited adjunct professor at the Business School of Polytechnic of Porto. She has published papers in the Journal of Marketing Theory and Practice, the International Journal of Tourism Cities, and the Tourism Recreation Research Journal.


Sustainable Consumption Experience and Business Models in the Modern World
Maria Amélia Machado Carvalho, Maria Antónia Rodrigues. © 2024. 257 pages.
In the face of escalating environmental degradation and dwindling natural resources, the imperative for sustainable production and consumption has taken center stage, compelling...
Exploring Niche Tourism Business Models, Marketing, and Consumer Experience
Maria Antónia Rodrigues, Maria Amélia Carvalho. © 2023. 397 pages.
The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage local culture, authenticity, and resources, and niche tourism...