Noor Hazlina Ahmad

Noor Hazlina Ahmad, Ph.D., is currently DEAN and Professor at the School of Management USM. She joined the university after completing her PhD at the University of Adelaide, Australia. She teaches entrepreneurship and organizational behavior related subjects. She also supervises PhD and MA students in the field of entrepreneurship and SMEs. Currently, she serves as the President of the Asian Academy of Management and sits on the editorial board of the Asian Academy of Management Journal. She is also actively involved with consultation programs and served as a facilitator for community, entrepreneurship and leadership projects. Her research interests are in the areas of Entrepreneurship, SMEs and Organizational Behavior.

Publications

Enhancing Business Performance of Pakistani Manufacturing Firms via Strategic Agility in the Industry 4.0 Era: The Role of Entrepreneurial Bricolage as Moderator
Enhancing Business Performance of Pakistani Manufacturing Firms via Strategic Agility in the Industry 4.0 Era: The Role of Entrepreneurial Bricolage as Moderator
Qaisar Iqbal, Noor Hazlina Ahmad, Heru Kurnianto Tjahjono, Adeel Nasim, Muhammad Mustafa Muqaddis, Majang Palupi. © 2021. 20 pages.
Manufacturing plays a substantial role in the economic development of any country because of its multiplier impact on the growth of value addition. Currently, industry 4.0...
Sustainable Performance of Tunisian SMEs in Industry 4.0
Sustainable Performance of Tunisian SMEs in Industry 4.0
Abdullah Abdulaziz Alhumaidan, Noor Hazlina Ahmad. © 2021. 12 pages.
The research aims to know the impact of sustainability orientation on sustainable performance. The data has been collected through a survey and the probability-random sampling...
Challenges for Pakistani SMEs in Industry 4.0: Applications of Disruptive Technologies
Challenges for Pakistani SMEs in Industry 4.0: Applications of Disruptive Technologies
Qaisar Iqbal, Noor Hazlina Ahmad. © 2021. 9 pages.
Small and medium enterprises (SMEs) play a vital role in the development of any economy. The disruptive technologies of the fourth industrial revolution have ignited the...
Agropreneurship Among Gen Y in Malaysia: The Role of Academic Institutions
Agropreneurship Among Gen Y in Malaysia: The Role of Academic Institutions
Asliza Yusoff, Noor Hazlina Ahmad, Hasliza Abdul Halim. © 2020. 25 pages.
Despite great concerns regarding food security and the need to maintain a continuous food supply for an ever-increasing population, the agriculture sector remains an unattractive...
Challenges and Opportunities for SMEs in Industry 4.0
Challenges and Opportunities for SMEs in Industry 4.0
Noor Hazlina Ahmad, Qaisar Iqbal, Hasliza Abdul Halim. © 2020. 271 pages.
Small and medium enterprises (SMEs) have been widely acknowledged to be an important agent of development because of their potential for addressing unemployment, inequality, and...
The Impediments to Entrepreneurial Ventures among the Bottom of Pyramid Community in Northern Malaysia
The Impediments to Entrepreneurial Ventures among the Bottom of Pyramid Community in Northern Malaysia
Hasliza Abdul Halim, Noor Hazlina Ahmad, Haniruzila Hanifah, T. Ramayah. © 2020. 15 pages.
There is a continuing debate among scholars concerning the existence of a fortune at the bottom of pyramid (BOP). While some scholars argue that there is a profitable market at...
Enhancing Business Performance of Pakistani Manufacturing Firms via Strategic Agility in the Industry 4.0 Era: The Role of Entrepreneurial Bricolage as Moderator
Enhancing Business Performance of Pakistani Manufacturing Firms via Strategic Agility in the Industry 4.0 Era: The Role of Entrepreneurial Bricolage as Moderator
Qaisar Iqbal, Noor Hazlina Ahmad, Heru Kurnianto Tjahjono, Adeel Nasim, Muhammad Mustafa Muqaddis, Majang Palupi. © 2020. 21 pages.
Manufacturing plays a substantial role in the economic development of any country because of its multiplier impact on the growth of value addition. Currently, industry 4.0...
Challenges for Pakistani SMEs in Industry 4.0: Applications of Disruptive Technologies
Challenges for Pakistani SMEs in Industry 4.0: Applications of Disruptive Technologies
Qaisar Iqbal, Noor Hazlina Ahmad. © 2020. 10 pages.
Small and medium enterprises (SMEs) play a vital role in the development of any economy. The disruptive technologies of the fourth industrial revolution have ignited the...
Sustainable Performance of Tunisian SMEs in Industry 4.0
Sustainable Performance of Tunisian SMEs in Industry 4.0
Abdullah Abdulaziz Alhumaidan, Noor Hazlina Ahmad. © 2020. 13 pages.
The research aims to know the impact of sustainability orientation on sustainable performance. The data has been collected through a survey and the probability-random sampling...
Health 4.0: Learning, Innovation, and Collaboration of Small and Medium Private Hospitals in India
Health 4.0: Learning, Innovation, and Collaboration of Small and Medium Private Hospitals in India
Sahrish Ahmad, Hasliza Abdul Halim, Mohammad Jamal Khan, Noor Hazlina Ahmad. © 2020. 19 pages.
In the new era of Industry 4.0 and on the basis of current knowledge about innovation in Industry 4.0, it has become a pretty clear that Industry 4.0 had a major impact on the...
On the Road to SME Sector Development in Bangladesh: A Guideline Based on Current Challenges and Opportunities
On the Road to SME Sector Development in Bangladesh: A Guideline Based on Current Challenges and Opportunities
Syed Abidur Rahman, Noor Hazlina Ahmad, Seyedeh Khadijeh Taghizadeh. © 2019. 20 pages.
Entrepreneurship has been deliberated as multidimensional and multidisciplinary study. From the economic point of view entrepreneurship is the central force for economic...
Innovation Culture as a Mediator Between Specific Human Capital and Innovation Performance Among Bumiputera SMEs in Malaysia
Innovation Culture as a Mediator Between Specific Human Capital and Innovation Performance Among Bumiputera SMEs in Malaysia
Haniruzila Hanifah, Hasliza Abdul Halim, Noor Hazlina Ahmad, Ali Vafaei-Zadeh. © 2019. 19 pages.
SMEs in Malaysia are dominated by Bumiputera that represent more than 50% of the Malaysian SME's population. However, there are many challenges faced by Bumiputera SMEs such...
Sustainable Approach towards Thai SMEs: The Effects of Country Philosophy of Sufficiency Economy and Government Support
Sustainable Approach towards Thai SMEs: The Effects of Country Philosophy of Sufficiency Economy and Government Support
Siriluck Thongpoon, Noor Hazlina Ahmad, Imran Mahmud. © 2018. 22 pages.
This study examines issues surrounding the sustainability of SMEs in the context of Thailand. Sufficiency economy philosophy and government support are seen as important...
The Impact of Outsourcing on Performance and Competitive Priorities among Malaysian SMEs
The Impact of Outsourcing on Performance and Competitive Priorities among Malaysian SMEs
Hasliza Abdul Halim, Noor Hazlina Ahmad, T. Ramayah. © 2018. 19 pages.
The objective of this research is to examine the influence of outsourcing on financial performance and competitive priories of Malaysian SMEs. A data sample of 100 SMEs was...
The Impact of Outsourcing on Performance and Competitive Priorities among Malaysian SMEs
The Impact of Outsourcing on Performance and Competitive Priorities among Malaysian SMEs
Hasliza Abdul Halim, Noor Hazlina Ahmad, T. Ramayah. © 2017. 19 pages.
The objective of this research is to examine the influence of outsourcing on financial performance and competitive priories of Malaysian SMEs. A data sample of 100 SMEs was...
Sustainable Approach towards Thai SMEs: The Effects of Country Philosophy of Sufficiency Economy and Government Support
Sustainable Approach towards Thai SMEs: The Effects of Country Philosophy of Sufficiency Economy and Government Support
Siriluck Thongpoon, Noor Hazlina Ahmad, Imran Mahmud. © 2017. 22 pages.
This study examines issues surrounding the sustainability of SMEs in the context of Thailand. Sufficiency economy philosophy and government support are seen as important...
Agropreneurship among Gen Y in Malaysia: The Role of Academic Institutions
Agropreneurship among Gen Y in Malaysia: The Role of Academic Institutions
Asliza Yusoff, Noor Hazlina Ahmad, Hasliza Abdul Halim. © 2017. 25 pages.
Despite great concerns regarding food security and the need to maintain a continuous food supply for an ever-increasing population, the agriculture sector remains an unattractive...
The Impediments to Entrepreneurial Ventures among the Bottom of Pyramid Community in Northern Malaysia
The Impediments to Entrepreneurial Ventures among the Bottom of Pyramid Community in Northern Malaysia
Hasliza Abdul Halim, Noor Hazlina Ahmad, Haniruzila Hanifah, T. Ramayah. © 2017. 15 pages.
There is a continuing debate among scholars concerning the existence of a fortune at the bottom of pyramid (BOP). While some scholars argue that there is a profitable market at...
On the Road to SME Sector Development in Bangladesh: A Guideline Based on Current Challenges and Opportunities
On the Road to SME Sector Development in Bangladesh: A Guideline Based on Current Challenges and Opportunities
Syed Abidur Rahman, Noor Hazlina Ahmad, Seyedeh Khadijeh Taghizadeh. © 2017. 20 pages.
Entrepreneurship has been deliberated as multidimensional and multidisciplinary study. From the economic point of view entrepreneurship is the central force for economic...
Innovation Culture as a Mediator Between Specific Human Capital and Innovation Performance Among Bumiputera SMEs in Malaysia
Innovation Culture as a Mediator Between Specific Human Capital and Innovation Performance Among Bumiputera SMEs in Malaysia
Haniruzila Hanifah, Hasliza Abdul Halim, Noor Hazlina Ahmad, Ali Vafaei-Zadeh. © 2017. 19 pages.
SMEs in Malaysia are dominated by Bumiputera that represent more than 50% of the Malaysian SME's population. However, there are many challenges faced by Bumiputera SMEs such...
Manoeuvring the Rough Commercial Landscape through Outsourcing: Repositioning Malaysian SMEs
Manoeuvring the Rough Commercial Landscape through Outsourcing: Repositioning Malaysian SMEs
Hasliza Abdul Halim, Noor Hazlina Ahmad, T. Ramayah. © 2014. 11 pages.
The global commercial landscape is moving dynamically and continues to loom in the rigour environment, forewarning the Small and Medium-Sized Enterprises (SMEs) to get their act...
Unlocking the “Base-of Pyramid” Readiness: Towards an Inclusive Entrepreneurship Framework for “Malaysian Rural Transformation Agenda”
Unlocking the “Base-of Pyramid” Readiness: Towards an Inclusive Entrepreneurship Framework for “Malaysian Rural Transformation Agenda”
Hasliza Abdul Halim, Noor Hazlina Ahmad, T. Ramayah. © 2014. 9 pages.
The potential of the Base-Of Pyramid (BOP) community cannot be realized without an entrepreneurial orientation – an orientation that aims to create market and promote innovation....
Innovative Human Capital as a Core Strategy towards an Innovation-Led Economy: Malaysian Perspective
Innovative Human Capital as a Core Strategy towards an Innovation-Led Economy: Malaysian Perspective
Hasliza Abdul Halim, Noor Hazlina Ahmad, T. Ramayah. © 2013. 9 pages.
For the past decade, Malaysia has transformed considerably in its landscape, politics, outlook, economics, and social progress. It has developed from a country that focused on...