Padam Bhushan

Padam Bhushan is working as Associate professor, USB- BBA, Chandigarh University, India.

Publications

Prospect Theory and Environmental Finance: Navigating Risk Perceptions in the Green Economy
Anuradha Jain, Padam Bhushan. © 2025. 22 pages.
This paper delves into the intersection of behavioural economics through the lens of Prospect theory and environmental finance, focusing on how risk perceptions impact...
Policy and Regulatory Frameworks for Financing Smart Healthcare
Anuradha Jain, Raj Kumar Singh, Padam Bhushan. © 2025. 22 pages.
As smart healthcare technologies emerge as pillars of modern medicine, developing policy and regulatory frameworks for sustainable financing becomes imperative. Regulatory...
From Tradition to Innovation: The Role of Artificial Intelligence in Transforming the Hospitality Industry
Simran Jewandah, Padam Bhushan, Ercan Ozen, Sachin Ghai. © 2024. 11 pages.
Artificial intelligence's ability to do traditionally human assignments at any time of day is driving its rising relevance in the hospitality sector. This implies that hotel...
Cultural Marketing in the Digital Era
Sanjay Taneja, Muskan Gupta, Padam Bhushan, Mukul Bhatnagar, Amandeep Singh. © 2023. 14 pages.
The practice to maintain or build relationships with various people of different cultures is defined as cultural marketing. The more meaningful the relationships are built with...