A Study of Customer Acceptance of Artificial Intelligence Technology

Theoretical Background And Hypothesis Development

Artificial intelligence (AI) is a broad field of computer science that is concerned with creating intelligent machines capable of performing tasks that typically require human intelligence, such as learning, reasoning, problem-solving, perception, and natural language processing (Enholm et al., 2022). AI can be categorized into two main types: narrow or weak AI, which is designed to perform specific tasks, and general or strong AI, which can perform any intellectual task that a human can do. Some of the key techniques used in AI include machine learning, deep learning, natural language processing, computer vision, and robotics. AI has a wide range of applications in various fields, including healthcare, finance, transportation, education, and entertainment, among others. However, AI also raises ethical and societal concerns, such as the potential impact on employment and privacy, and the need for transparent and responsible development and use of AI technologies.