Communicating With Customers Using Artificial Intelligence: Enhancing the Digital Experience – An Industry Report

Communicating With Customers Using Artificial Intelligence: Enhancing the Digital Experience – An Industry Report

Aldo van Weezel (Easybots, Santiago, Chile)
Copyright: © 2019 |Pages: 3
DOI: 10.4018/JMME.2019010106

Abstract

Artificial intelligence is everywhere. It helps us to find the next movie to watch and guide us in the city to avoid traffic jams while driving. It is also replacing human operators in call centers in order to help customers in need of assistance. This replacement is a piece of software called a chatbot, which is capable of processing natural language to answer instantly a question of a customer. This industry report tells the story of Easybots, a start-up focused on delivering chatbots for medium to large companies willing to improve the experience of digital customers.
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Conclusion

It has been more than two years since we started this venture and we have to admit it has been quite an adventure. On the one hand, identifying an opportunity and creating a company to take advantage of it is very rewarding. On the other hand, new challenges appear all the time. For instance, new competitors offering similar solutions push you to differentiate your offering. Also, new technology developments require you to always stay up-to-date.

AI is in its infancy, and so are the chatbots. This is just the beginning of a long ride and there are many opportunities for business ahead. I hope we can see them on time.

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