An Empirical Study of Virtual Social Networks

An Empirical Study of Virtual Social Networks

Copyright: © 2021 |Pages: 21
DOI: 10.4018/IJSMOC.2021070101
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Abstract

Virtual social network is a kind of social network established through indirect interactions between individuals, especially through online interactions. Virtual social network has significant implications on business operations, governing, scientific research, and social relations. This paper describes several virtual social networks and studies their properties and effects using empirical approach and computer simulations. Furthermore, the authors find that these virtual social networks have similar distributions with respect to the frequency of nodes and different edges. These distributions are similar between directed networks and undirected networks. In addition, through simulations they demonstrate that the roles played by different nodes in a virtual social network are unequal. Limitations of this study and future research directions are also presented.
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Theoretical Framework

A social network is a network structure made up of nodes and edges. In social network, nodes are called social actors (such as individuals or organizations) and edges represent the relations or interactions between actors. The edges could be directed or undirected, which are determined by the type of relations or interactions between actors. The study of social network could help us reveal hidden network patterns, discover influential actors, and understand institutional and organizational dynamics.

Social network study has been conducted in many areas, such as communication, business, criminal activity, language, art, community, and so on and so forth. In the next section of this article, related work will be reviewed.

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