Establishing an Educational Game Development Model: From the Experience of Teaching Search Engine Optimization

Establishing an Educational Game Development Model: From the Experience of Teaching Search Engine Optimization

Richard W.C. Lui (The Hong Kong Polytechnic University, Hong Kong) and Cheuk Hang Au (The Chinese University of Hong Kong, Hong Kong)
Copyright: © 2018 |Pages: 22
DOI: 10.4018/IJGBL.2018010104

Abstract

This article describes how different literatures have suggested the positive role of educational games in students' learning, but it can be hard to find an existing game for student learning. Some lecturers may try to develop a game for their courses, but there were not many effective models for educational board game development. The authors have formed a team for developing a game with the purpose of teaching Search Engine Optimization (SEO) in an undergraduate course, and observed the design meetings and the game trial sessions. They have developed a spiral educational game development model based on the observation and the game deliverable, and have provided other suggestions for developing educational games based on the students' and designers' feedback.
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Research Value

Our model will contribute to the science of game-based learning, by providing a comprehensive process model for developing educational game (Annetta, 2010), in response to the complexity and time required for developing these games (Felicia, 2013). Previous literatures about educational game development were more related to the elements to be included. Our model focuses more on the educational game development from the developers’ perspective with more details on the development issues and processes. Future educational game developers may adopt our model to enhance the development process and learning outcomes.

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