In the last one decade, contemporary criticism has witnessed an expanding conceptualization of where, and between whom, information inequities occur, and what these gaps entail for their different user groups (Schmith, 2012). However, recent scholarship has endeavoured to articulate a more nuanced conceptualization of the digital divide as a series of social gaps. But much of this literature refuses to view computer and Internet access as a technological determinism, and rather questions the reductive dichotomy of ICT haves and have-nots (Witte & Mannon, 2010). According to Wessels, “the rhetoric of the digital divide holds open the division between civilized tool-users and uncivilized nonusers” (2011). Obviously in the views of Eshet-Alkalie & Chajut, “how markets operate in the creation and maintenance of these digital divides, and how divisive political rhetoric damages efforts to locate remedies is a subject of concern (2009).