Article Preview
TopCommunication Viewed Through A Theoretical Lens
Visually, a single act of communication is often depicted by silhouettes of two “talking heads” facing each other (sender and receiver), and a line (channel and message) connecting the heads. This familiar visual illustrates key assumptions often made regarding communication. i.e., communication is direct, between equals, and is without interference.
Another way to visualize acts of communication taking into account the assumptions of the three major theoretical perspectives mentioned previously is depicted in Figure 1. The circle on the left depicts a functionalist perspective in that the horizontal, linear arrows suggest information exchanges between persons of equal power, i.e., on the same line. The middle circle represents a critical perspective in that it indicates a power differential between sender and receiver (left and right arrow heads) with the inclusion of a north-south trajectory for the lines, i.e., the height differential indicates a disparity in power between sender and receiver. Finally, the circle on the right is intended to represent a symbolic interaction perspective, where the wavy lines acknowledge possible power differentials and a negotiated meaning attached to the message. There are no assumptions that agreement will be reached regarding the meaning of the message in this final scenario, rather there is an assumption that sender and receiver independently attach meaning to a given message and this meaning will be shaped by both the environment of the respective party in the communication and his/her experience.
Project managers operating within a “functional” organizational environment, would commit and confine themselves to the goal of being on time, within budget, and to spec. Thus, communications would be limited to enforcing/ensuring adherence to schedules, vigilant cost accounting, and producing the desired outcome. Timelines and spreadsheets incorporated into weekly reports could fulfill the bulk of the communication that results from taking a functional perspective.
Figure 1.
Assumptions of communication power: equal power (functional), disparate power (critical), complex/situational power (symbolic interaction)