For many entrepreneurs and managers, seeing an opportunity is the easy part. The real challenge lies in seizing it (Basadur, 2009). Those who have identified a gap in the market often stumble because they can’t scale their organization to meet booming customer demand before competitors encroach. The rapid growth required to seize an opportunity places enormous strains on a company’s resources, organization and management. Basadur (2009), founder of the enterprise Basadur Applied Creativity, defends that a common mistake among both start-ups and established companies is to overcommit resources before a business plan has been nailed down.