Modeling and Forecasting of Tourist Arrivals in Crete Using Statistical Models and Models of Computational Intelligence: A Comparative Study

Modeling and Forecasting of Tourist Arrivals in Crete Using Statistical Models and Models of Computational Intelligence: A Comparative Study

Stefanos K. Goumas, Stavros Kontakos, Aikaterini G. Mathheaki, Sofoklis Xristoforidis
DOI: 10.4018/IJORIS.2021010105
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Abstract

In the past few decades, tourism has clearly become one of the most prominent economic trends for many countries. For many destinations, this trend will continue to rise, and tourism will become the most dynamic and fastest growing sector of the economy. Thus, the reliable and accurate forecasting of tourism demand is necessary in making decisions for effective and efficient planning of tourism policy. The objective of this paper is the modeling and forecasting the international tourist arrivals to four prefectures of Crete in the year 2012, based on the actual tourist arrivals data over the period 1993 – 2011, using one-step-ahead forecast. In particular, this paper presented a comparative study of time series forecasts of international travel demand for the four prefectures of Crete using a variety of statistical quantitative forecasting models along with neural networks and fuzzy models.
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The Forecast Of Tourist Arrivals

Because of the aforementioned significant contribution of tourism to the local economy and the nature of the tourist industry, the design of the tourism policy is crucial to the whole process of tourism development. It is widely accepted that any business design regarding tourism requires some form of decision-making, based on future forecasting (Palmer et al., 2006, Chandra & Menezes, 2001). Thus, the reliable and the accurate forecast of the tourism demand is essential in making decisions for effective and efficient planning of tourism policy. Moreover, the accurate forecasting of tourism demand is necessary for the successful design of the supply of goods, services and the infrastructures in tourism and in other service industries. Optimal forecasts of tourist arrivals in a country or in a particular geographical area, can effectively help business managers and investors to make operational, tactical and strategic decisions. These may include decisions on scheduling and on personnel management, on preparing tourist booklets and hotel investments etc. Furthermore, government councils need accurate tourist forecasting in order to design the required tourist infrastructure, such as new hotels in touristic places, as well as the creation of appropriate transport and communications. It is also necessary to predict the consumption of goods and services by tourists, in order to assess the relative contribution of tourism to production, income and employment in tourist destinations (Palmer et al., 2006).

The forecast configuration based generally on two basic conditions. The first one regards the quantitative method that is used and the second is how the economic variable behaves. The better the way the variables are created, the better predictions are expected to be formed. However, for this to be the case, the existing structure of the behavior of the variable's value should remain constant or almost stable in the near future.

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