Problem Solving in Teams in Virtual Environments Using Creative Thinking

Problem Solving in Teams in Virtual Environments Using Creative Thinking

Aditya Jayadas
Copyright: © 2019 |Pages: 13
DOI: 10.4018/IJVAR.2019070104
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Abstract

Problem solving while using creative thinking is vital for generating ideas by individuals and teams. In this study, creative problem skills of individuals and teams based on perceptions of their creativity and their assessment of five creative advertisements was assessed. The experiment was completed using 10 participants in five teams while working on a retail environment problem using virtual reality. Different creativity assessment tools (CPS, CSDD & CPSS) were used for evaluating individuals and teams. The CPS scale scores ranged from 4.30 ± 0.67 (have done things others find strange) to 1.50 ± 0.97 (avoided reading difficult material), while for the CSDD the scores ranged from 3.50 ± 0.97 (solving their own problems) to 2.80 ± 1.93 (art). There was no particular pattern on how individuals selected the advertisements using the CPSS scale. This study demonstrated that individuals with different personalities from different disciplines, and varying degrees of creativity can problem solve in teams effectively.
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Introduction

Problem solving is of great interest to researchers in a variety of disciplines. With the continued growth in the use of technology, and the use of real and virtual environments to problem solve individually and in teams becoming more mainstream not just in education but in other sectors like retail, and the paucity of literature in this area, there is a critical need to assess problem solving strategies used when creative problem solving in real and virtual environments. This paper explores the creative problem-solving skills of individuals and teams when collaborating in a real and virtual environment to solve a problem on training employees who work in a retail store to solve basic issues like shelving items correctly.

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