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TopThree Systems Of Communications
There are three fundamental systems of communication: information, explanation and imagination (Table 1).1 The first system of communication—viz., information—is analytic in nature. It relies on the drawing of distinctions and the parsing of differences between objects in the world. This allows us to identify objects in the world and attribute characteristics to them. In doing so, we separate out elements of the world, and we isolate and define their specific features. Such analytic distinctions are very powerful. Yet their strength, which is their capacity to distinguish objects and attributes, is also their weakness. They are, by their nature, limited in their connective force. For what distinguishes does not connect. In analytic forms of communication, we are limited to connecting object and attribute, name and quality. That is more or less as far as it goes. It is rather the second system of communication that connects the propositions we make about the heterogeneous elements of the world. This system of communication takes the names and descriptions, the analytic reports and statements that we make, and weaves them together. This second system of communication is commensurate with knowledge in the full sense of that word. Knowledge as a system of communication involves more than information. This is true no matter how sophisticated the analytic distinctions we draw may be. Knowledge proper requires communicative operations such as inference, argument, explanation and narration. Knowledge is discursive. It involves the moving from one act of cognition to another in a systemic “chain” or “train”. It involves our capacity to reason. However, just as information has its limits, so does reason. Whether we explain, argue, or narrate things, all discourse reaches a point of diminishing returns.
Table 1. Three fundamental systems of communication: information, explanation and imagination
System | Information | Explanation | Imagination |
Cognitive Style | Analytic | Elaborative | Antonymic |
Cognitive Media | Proposition | Argument | Analogy |
Cognitive Method | Observation | Reason | Intuition |
Cognitive Outcome | Differentiation | Inference | Resemblance |
Communicative Form | Report | Discourse | Wit |
Cognitive Function | Distinction | Knowledge | Creation |
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