The Culture of Volunteerism and the Role of Social Media in its Development

The Culture of Volunteerism and the Role of Social Media in its Development

Maged Akel (Tishreen University, Lattakia, Syria) and Osama Mohammad (Tishreen University, Lattakia, Syria)
Copyright: © 2019 |Pages: 10
DOI: 10.4018/IJISSC.2019070102


Volunteering is one of the various social activities that human societies have known and practiced since their inception. It is not the outcome of the last decades of the life of these societies, but it was present in almost every human civilization in its various forms and methods. Voluntary work is of great importance as far as individuals and societies are concerned. It is a symbol of solidarity among the members of the community and all its institutions. It positively affects people's lives as well as the community at large. It symbolizes the meanings of good, giving, and help. Accordingly, volunteering has become a cornerstone in building society and social cohesion among its members. In this regard, voluntary work is of great importance. It necessitates the need to spread this culture in the society and to promote and develop volunteerism among young people using all available and possible methods.
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Research Problem

Volunteering work plays a crucial role in building and developing society through its many activities, projects and services which are characterized by smoothness, flexibility and speed of movement. Voluntary work today is one of the outstanding works in the lives of people and societies at peace and war times and at times of crisis. It is an essential element in achieving social cohesion among individuals of society, especially with crises and tribulations afflicting humanity. But voluntary work as an important humanitarian practice is not one in all human societies. It differs from a society to another in terms of form, size, motives, trends, and from time to time. It becomes important and increasingly needed as the societies progress and their life getting more and more complex in all fields and aspects of life.

Volunteering, in this context, has become a vital area for important cultural, social and economic activities. The modern concept of development gives particular importance to the voluntary sector.

In view of this paramount importance for volunteerism, societies ought to pay attention to volunteering, disseminate and reinforce this culture in society, and find appropriate mechanisms and means for the development and promotion of this culture. Perhaps one of the most important means and mechanisms that develop and promote voluntary work within the community are social media networks. These networks represent the new generation of the Internet. They provide new opportunities to communicate through the network using social networking sites, and their impact on people, and how these social media sites can be exploited by some institutions and organizations.

Almost every organization and establishment have a page or an account on social media networking sites, where the big role of this site is shown through contribution to the construction of social virtual networks.

The Facebook site is in the forefront; it is the most important because of its great impact in supporting the idea of communication. It is possible to promote the culture of voluntary work among young people, and to demonstrate its role in society, and the need to engage in it. This is due to the benefits it offers to members or users and their community, providing opportunities to exchange videos and photos and share files and conduct instant conversations and achieve direct communication and interaction, which plays a significant role in influencing the youth using it.

It also might contribute to the development of the culture of volunteerism, which will enable the community to benefit from the energies and capabilities of volunteers and their skills.

The culture of voluntary work reflects a national will that springs from the desire of individuals in society to progress, develop and participate in confronting the challenges and crises that afflict society to minimize their effects and guarantee a better standard of living. Volunteers and voluntary associations have become a criterion showing the degree of the progress and sophistication of a society.

Accordingly, the problem of this research is thus the following main questions:

  • What is the culture of voluntary work?

  • What is the role of social media networks in the development of voluntary work within society?

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