The Role of Virtual Reality to Enhance Cultural Communication

The Role of Virtual Reality to Enhance Cultural Communication

Reneh Ramsis Abokhoza, Yosra Mahmoud Sobieh
Copyright: © 2021 |Pages: 16
DOI: 10.4018/IJWP.2021070102
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Abstract

This paper aimed to recognize the role of virtual reality to enhance cultural communication by allowing to the participators who divided into three groups to watch the same substance in three different displays—virtual reality, normal video, images and text—to measure the process of retrieving information or events with a specific cue. The results of the study indicate that the virtual world experience enhances people's awareness of the culture. This new medium, VR, allows for participants to be immersed in the culture in ways that are not possible through the use of other media. Also, it can have an effective impact in cultural communication by allowing the participators to be virtually present at civilized events.
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Immersive Journalism

The evolution of virtual reality technology indicates that the public will become part of the event. The process of forming public opinion will depend on public participation in the news story. Maybe in the future, we'll be able to see the news in the virtual reality headset, in a 360 degree which is impressive view like the Oval Office with the President, enjoying it as he delivers a speech and walks around your room, the press will be in a new phase, Where the shift ensured by the virtual reality press, including the methods of narration and transmission of events and experiences and show feelings.

The first use of virtual reality technology in the press was the launch of the first feature-enhanced journalistic content in the press. The film "The Displaced," a 2015 virtual reality documentary, portrays the lives of three young children as refugees in Syria,Ukraine and South Sudan, and allows viewers to feel In the film "Syria Project", the recipient finds himself with a Syrian girl sung, suddenly a bomb explodes next to her, feeling the same horror she felt, the film produced by the virtual reality journalist Nonny de la Peña the leader of virtual reality. And regarding her contributions in the virtual reality films to introduce this technology to the world of journalism, Nonny won the “Hedy Lamarr” Award for Innovation in Entertainment Technology 2018*

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