A User Centered Innovation Approach Identifying Key User Values for the E-Newspaper

A User Centered Innovation Approach Identifying Key User Values for the E-Newspaper

Carina Ihlström Eriksson (Halmstad University, Sweden) and Jesper Svensson (Halmstad University, Sweden)
Copyright: © 2009 |Pages: 41
DOI: 10.4018/jesma.2009070103
OnDemand PDF Download:
No Current Special Offers


We have studied the pre-adoption phase of the e-newspaper, i.e. a newspaper published with e-paper technology. The research question of this article is: In what way can a user centered innovation process contribute to identifying key values in mobile innovations? The aim of this article is threefold: firstly, to identify key values for the e-newspaper, secondly, to examine the intention to adopt a new possible innovation and thirdly, to explore user centered design processes ability to capture user values early in the innovation process. We have identified seven key user values: mobility, availability, personalization, usability, interactivity, readability and environment. Furthermore, we found that surprisingly many would consider exchanging their traditional newspaper with an e-newspaper in the future, indicating that the e-newspaper have a fair chance of becoming an important innovation. Finally, we propose a four phase model for identifying user values in a pre-adoption phase of an innovation.

Complete Article List

Search this Journal:
Volume 14: 4 Issues (2022): 1 Released, 3 Forthcoming
Volume 13: 4 Issues (2021)
Volume 12: 4 Issues (2020)
Volume 11: 4 Issues (2019)
Volume 10: 4 Issues (2018)
Volume 9: 4 Issues (2017)
Volume 8: 4 Issues (2016)
Volume 7: 4 Issues (2015)
Volume 6: 4 Issues (2014)
Volume 5: 4 Issues (2013)
Volume 4: 4 Issues (2012)
Volume 3: 4 Issues (2011)
Volume 2: 4 Issues (2010)
Volume 1: 4 Issues (2009)
View Complete Journal Contents Listing