Foreign Business in China and Opportunities for Technological Innovation and Sustainable Economics

Foreign Business in China and Opportunities for Technological Innovation and Sustainable Economics

Noted as an IGI Global Core Reference Title in Business & Management for 2019.

Anna Visvizi (Deree – The American College of Greece, Greece), Miltiadis Lytras (Deree – The American College of Greece, Greece), Xi Zhang (Tianjin University, China) and Jie Zhao (Anhui University, China)
Release Date: May, 2019|Copyright: © 2019 |Pages: 284|DOI: 10.4018/978-1-5225-8980-8
ISBN13: 9781522589808|ISBN10: 1522589805|EISBN13: 9781522589822|ISBN13 Softcover: 9781522589815
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Description

Productivity remains the critical determinant of long-term national growth and prosperity. The effects of today’s globalism on productivity demands the need for business organizations to sustain their competitive advantage and remain profitable over time.

Foreign Business in China and Opportunities for Technological Innovation and Sustainable Economics is a collection of research used to demonstrate state-of-the art approaches of international business and innovation management that shows how new, advanced, international business models and adoptive strategies can expand the sustainability frontiers. This publication serves as a leading reference source on Chinese business, technology, economy, and innovation, and facilitates necessary skills needed to engage with business in or with China. While highlighting topics including e-commerce, foreign trade, and global business, individuals such as students, educators, international business experts, and innovation experts can expand their technical knowledge in the global economy.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Data Analytics
  • E-Commerce
  • Economic Growth
  • Electronic Marketplace
  • Foreign Policy
  • Foreign Trade
  • Global Business
  • International Cooperation
  • Smart Cities
  • Wireless Network

Table of Contents and List of Contributors

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