Handbook of Research on International Travel Agency and Tour Operation Management

Handbook of Research on International Travel Agency and Tour Operation Management

Release Date: May, 2019|Copyright: © 2019 |Pages: 393
DOI: 10.4018/978-1-5225-8434-6
ISBN13: 9781522584346|ISBN10: 152258434X|EISBN13: 9781522584353
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Description & Coverage
Description:

Changes within the travel industry, such as globalization, consumerism, and advancements in technology, have transformed travel agencies into highly competitive businesses. To remain successful, new business approaches and models must be created in the global tourism and hospitality industry. Travel companies continue to expand their businesses in different countries and seek to collaborate with international entrepreneurs, developing the need for cross-cultural strategies and policies. As travel agencies flourish, identifying these business practices is necessary for these organizations to obtain a competitive management model at the global level.

The Handbook of Research on International Travel Agency and Tour Operation Management gathers the latest methodologies, tools, models, and theories regarding tourism development and sustainability into one comprehensive reference source in order to promote, manage, and maximize the profitability potential of travel agencies and tour operation services. Featuring research on topics such as e-marketing, medical tourism, and online travel, this book provides travel agents, managers, industry professionals, researchers, academics, and students with the necessary resources to effectively develop and implement organizational strategies and models.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Consumer Generated Content
  • E-Marketing
  • International Business
  • Knowledge Sharing
  • Marketing Strategy
  • Medical Tourism
  • Online Travel
  • Service Quality
  • Sharing Economy
  • Sustainability
Table of Contents
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Editor/Author Biographies

Mohinder Chand Dhiman is currently Professor and Chairman in the Department of Tourism & Hotel Management at Kurukshetra University – Kurukshetra. Prof. Mohinder’s teaching interests have been in Travel Agency Management, HRM in Hospitality and Tourism, Finance & Accounting, and Hospitality Strategic Management. He has developed / designed various courses in tourism & hospitality at university level. He has been in the expert committees of universities and other government institutions. With an experience of more than 25 years in academics, management and administration, Professor Mohinder has supervised more than 20 PhD and M.Phill students. He has more than 95 research papers to his credit and authored nine books. He has completed research project and associated with many research works for government and other agencies. Professor Mohinder has served at various responsible positions like, Warden, Coordinator- Corporate Resource Centre and many more positions at Kurukshetra University. He is a member of various organizations both social and academic at national and international level. He has been in expert committees of University Grant Commission and other apex bodies of Government. Presently, he is the editor of International Journal of Hospitality and Tourism Systems (Scopus indexed). Prof. Mohinder is serving as Editorial Board member of many international and national journals. He is also General Secretary of Indian Hospitality Congress (IHC).

Vinay Chauhan is the Dean (Planning & Development), Himachal Pradesh Technical University. He also holds the position of Professor, The Business School, University of Jammu. He comes with the teaching and research experience of over 16 years at PG level in university system. He has held several academic and administrative positions during his career like Chief Warden- Boys Hostel- JU, Deputy Coordinator (UGC-SAP DRS-II)-TBS JU, Convener, Publication Cell- JU, Editor of the Journal “Researcher” Journal of University of Jammu and UGC Nominee of SAP programme of Dibrugarh University, Assam. As a researcher he has 3 research projects funded by ICSSR & UGC, 03 books, 40 research papers besides being on the editorial board of several journals. He has guided eight research scholars at doctoral level. He is also member of the Board of Studies of several universities like University of Jammu, Central University of Himachal Pradesh, Central University of Jammu, Cluster University of Jammu, etc.

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