Natural Language Processing for Global and Local Business

Natural Language Processing for Global and Local Business

Fatih Pinarbași (Istanbul Medipol University, Turkey) and M. Nurdan Oncel Taskiran (Istanbul Medipol University, Turkey)
Projected Release Date: June, 2020|Copyright: © 2020 |Pages: 300
ISBN13: 9781799842408|ISBN10: 1799842401|EISBN13: 9781799842415|DOI: 10.4018/978-1-7998-4240-8


The concept of natural language processing has become one of the preferred methods to better understand consumers, especially in recent years when digital technologies and research methods have developed exponentially. It has become apparent that when responding to international consumers through multiple platforms and speaking in the same language in which the consumers express themselves, companies are improving their standings within the public sphere.

Natural Language Processing for Global and Local Business provides research exploring the theoretical and practical phenomenon of natural language processing through different languages and platforms in terms of today's conditions. Featuring coverage on a broad range of topics such as computational linguistics, information engineering, and translation technology, this book is ideally designed for IT specialists, academics, researchers, students, and business professionals seeking current research on improving and understanding the consumer experience.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Artificial Intelligence
  • CALL
  • Computational Linguistics
  • Consumer Behavior
  • Digital Technology
  • Information Engineering
  • Linguistics
  • Personality Prediction
  • Social Media
  • Translation Technology

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

The author was born in Istanbul, Turkiye. She received her BA degree from Istanbul University, Faculty of Letters, English Language