Social Media Strategies for Dynamic Library Service Development

Social Media Strategies for Dynamic Library Service Development

Adeyinka Tella
Indexed In: PsycINFO®, SCOPUS
Release Date: December, 2014|Copyright: © 2015 |Pages: 388
DOI: 10.4018/978-1-4666-7415-8
ISBN13: 9781466674158|ISBN10: 1466674156|EISBN13: 9781466674165
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Description & Coverage
Description:

As social technologies continue to evolve, it is apparent that librarians and their clientele would benefit through participation in the digital social world. While there are benefits to implementing these technologies, many libraries also face challenges in the integration and usage of social media.

Social Media Strategies for Dynamic Library Service Development discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Antisocial Networking Behavior
  • Digital Environments
  • Ethical Use
  • Information Science Professionals
  • Library Technologies
  • Marketing
  • Social Technologies
Reviews & Statements

Tella edits this volume on the actualized and potential roles of social media in library service and management. An expanded table of contents gives an abstract for each of the 18 chapters. Contributions discuss social media as a marketing method for libraries, and as a way of enhancing information reach, with multiple contributions on pros and cons of social media use by library institutions. Other topics include the integration of social media with existing service delivery systems, evaluation of current effectiveness of Web 2.0 tools in libraries, ethical issues with social media use, and a variety of case studies in the developing countries of Nigeria, Zimbabwe, India, Botswana, and Zambia.

– ProtoView Book Abstracts (formerly Book News, Inc.)
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Editor/Author Biographies
Adeyinka Tella is Professor and Head of the Department of Library and Information Science at the University of Ilorin in Nigeria.
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