Social Network Analytics for Contemporary Business Organizations

Social Network Analytics for Contemporary Business Organizations

Himani Bansal (Jaypee Institute of Information Technology, India), Gulshan Shrivastava (National Institute of Technology Patna, India), Gia Nhu Nguyen (Duy Tan University, Vietnam) and Loredana-Mihaela Stanciu (University Timisoara, Romania)
Projected Release Date: March, 2018|Copyright: © 2018 |Pages: 300
ISBN13: 9781522550976|ISBN10: 1522550976|EISBN13: 9781522550983|DOI: 10.4018/978-1-5225-5097-6


Social technology is quickly becoming a vital tool in our personal, educational, and professional lives. Its use must be further examined in order to determine the role of social media technology in organizational settings to promote business development and growth.

Social Network Analytics for Contemporary Business Organizations is a critical scholarly resource that analyzes the application of social media in business applications. Featuring coverage on a broad range of topics, such as business management, dynamic networks, and online interaction, this book is geared towards professionals, researchers, academics, students, managers, and practitioners actively involved in the business industry.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Business Intelligence
  • Business Management
  • Cognitive Radio Networks
  • Dynamic Networks
  • Information Diffusion
  • Natural Language Processing
  • Online Interaction
  • Social Data

Table of Contents and List of Contributors

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