Social technology is quickly becoming a vital tool in our personal, educational, and professional lives. Its use must be further examined in order to determine the role of social media technology in organizational settings to promote business development and growth.

Social Network Analytics for Contemporary Business Organizations is a critical scholarly resource that analyzes the application of social media in business applications. Featuring coverage on a broad range of topics, such as business management, dynamic networks, and online interaction, this book is geared towards professionals, researchers, academics, students, managers, and practitioners actively involved in the business industry.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

Business Intelligence
Business Management
Cognitive Radio Networks
Dynamic Networks
Information Diffusion
Natural Language Processing
Online Interaction
Social Data

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Editor/Author Biographies

Himani Bansal has done her Engineering from Rajasthan University in 2006 followed by a corporate experience with a reputed company for about two and a half years. Further, to fulfil her academic interests, she completed her Masters and Doctor of Philosophy from Birla Institute of Technology, Mesra, India. Apart from enhancing her academics, she has served as Assistant Professor in various reputable Engineering Colleges and Universities. Currently, she is working with Jaypee Institute of Information Technology, Noida, India. Over 11 years of accomplished career demonstrates her success with excellent academic record, extensive background of involvement in team building activities, effective communicator with excellent planning, organizational and negotiation strengths as well as the ability to lead, reach consensus, establish goals, and attain results. Many reputed certifications such as SAP-ERP Professional from prestigious company SAP India Pvt. Ltd., UGC National Eligibility Test (NET), IBM Certified Academic Associate DB2 9 Database and Application Fundamentals, Google Analytics Platform Principles by Google Analytics Academy, E-Commerce Analytics by Google Analytics Academy and RSA (Rational Seed Academy) by IBM India are in her portfolio. She has penned many research papers for various International Journals and Conferences. She also has books to her credit along with edited chapters in International book series. She is also awarded Eighth Annual Excellence Award in Research Journal Awards for the outstanding article by IGI Global for “Mitigating Information Trust-Taking the edge off health websites”. She has served as section editor, guest editor, convener and session chair for various upright Journals and Conferences such as SCPE, NGCT, IndiaCom, CSI Digital Life, IJAIP, JGIM, ICACCI, ICCCA, etc. and has reviewed many research papers. She has also organized, coordinated and attended FDPs, Trainings, Seminars and Workshops. She has also coordinated workshops for IIT Bombay under NMEICT program initiated by Ministry of HRD, India. She serves as Life Member of various professional societies such as CSI, ISTE, CSTA and IAENG.

Gulshan Shrivastava graduated in Computer Science & Engineering from the Maharishi Dayanand University, India. He also earned his M.Tech. degree in Information Security from GGSIPU Delhi, India and MBA degree in Information Technology & Finance from Punjab Technical University, India and pursuing the Ph.D. degree in Computer Science & Engineering from the National Institute of Technology Patna, India. He has editor and author of more than 3 books, author of more than 6 book chapters, 30 articles in International Journals and Conferences of high repute including IEEE, Elsevier, ACM, Springer, Inderscience, IGI Global, Bentham Science etc. His biography was selected in the Marquis Who's Who in the World, 2017. He is also serving as Associate Editor of Journal Global Information Management (JGIM), IGI Global and Section Editor of Scalable Computing (SCPE). He is also serving many journals as editorial board member and as member, international advisory board of several national and international journals. Moreover, he has also delivered expert talk, guest lecturers in International Conference and serving as reviewer for Journals of IEEE, Springer, Inderscience, IGI Global etc. He is Publicity Chair in ICACCE-2018, SICBS-2017. He also served as Organizing Chair of Special Session in ICRTCSE in 2017 in Malaysia, in Springer Third IC3T, 10th INDIACom; 3rd IEEE ICCSSGD, ACM 2nd ICICTCS in 2016 in India. He has also served as founder and organizing chair of International Workshop on Recent Trends in Security and Forensic Investigation ICT in conjunction with IEEE 4th International Conference on Advanced in Computing & Communication Engineering (ICACCE-2018), Paris, France in June 2018.

He is currently actively working on a project for risk monitoring and behavior analysis in android. He has also served as Technical program committee (TPC) member of International conferences worldwide. He is member of IEEE, CSI, ACM, SIGCOMM, and many professional bodies. He was also visiting researcher with Datec Ltd., Papua New Guinea (PNG) in 2010. At present, He is working as research scholar in the Department of Computer Science & Engineering, National Institute of Technology Patna (Institute of National Importance), India. He has an ardent inclination towards field of Analytics. His research interest includes Information security, Android, Data Analytics, Cyber Security & Forensic, Mobile Computing, Intrusion detection and Computer networks.

Nhu Gia Nguyen received the PhD degree in Computer Science from Ha Noi University of Science-VietNam National University, Vietnam. Now, he is Vice Dean of Graduate School- Duy Tan University, Viet Nam. He has a total academic teaching experience of 18 years with more than 50 publications in reputed international conferences, journals and online book chapter contributions (Indexed By: SCI, SCIE, SSCI, Scopus, ACM, DBLP). His area of research includes: Network Communication, Security and Vulnerability, Network Performance Analysis and Simulation, Cloud Computing, Image Processing in Biomedical. Recently, he has been the technique program committee, the technique reviews, the track chair for international conferences: FICTA 2014, ICICT 2015, INDIA 2015, IC3T 2015, INDIA 2016, FICTA 2016, IC3T 2016, IUKM 2016, INDIA 2017, under Springer-ASIC/LNAI Series. Presently he is an Associate Editor of the International Journal of Synthetic Emotions (IJSE).

Loredana-Mihaela Stanciu received her PhD in Biomedical Engineering from Politehnica University Timisoara, Romania, in 2008. In 2001, she was hired as teaching assistant at the Automation and Applied Informatics Department, Automation and Computer Science Faculty of Politehnica University Timisoara and is currently an associate professor. She has been interested in areas such as human hand prosthesis, artificial intelligence, neural networks, embedded system, and affective computing. She studied psychology, graduating in 2015 Systemic Family Therapy at The Areopagus Center for Christian Studies and Contemporary Culture, Timisoara. She wrote two books, 30 scientific articles, was the director or member of seven scientific projects, and teaches courses such as Object Oriented Programming, Concurrent Programming, Visual Programming and Computer Architecture.

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